정의민감성, 연민성, 부정정서가 보복행위에 미치는 영향 : 정치인 갑질에 대한 공중의 보복을 중심으로

국문 초록 (Abstract)

본 연구는 정치인 갑질에 대한 공중들의 개별 보복행위(부정구전, 인터넷 불평, 낙선운동)에 영향을 미치는 요인을 인구학적 요인(성별, 연령대), 개인의 심리적 특성 요인(정의민감성, 연민성), 보복욕구, 각성된 부정정서(분노, 경멸, 혐오)를 중심으로 살펴보았다. 자료 수집은 성별과 연령대를 고려한 균등배분 표본추출 방식을 적용한 온라인 설문조사방식으로 진행되었다. 전체 332명(남 자: 166명, 여자: 166명)이 설문에 응답했으며 주요 연구결과는 다음과 같다. 먼저, 남성이 여성보다 갑질에 대한 보복행위가 높게 나타났다. 둘째, 보복행 위의도에 영향을 미치는 심리적 특성으로 정의민감성은 유의미한 영향을 미친 반면, 연민성은 유의미한 영향을 미치지 않았다. 마지막으로 흥미롭게도 갑질 로 인해 각성된 개별 부정정서에 따라 보복행위 형태는 다르게 나타났는데, 분 노는 부정구전, 경멸은 인터넷을 통한 불평, 혐오는 낙선운동행위에 유의미한 영향을 각각 미치는 것으로 나타났다. 본 연구의 결과를 통해 정치인 갑질에 대한 공중들의 보복행위는 개인이 가지고 있는 정의에 대한 신념과 어긋날 때 보복욕구로 이어지며, 또한 각성되는 개별 부정정서에 따라 보복행위 형태가 달라질 수 있음이 나타났다.

다국어 초록 (Multilingual Abstract)

This study attempted to explore the factors affecting the public's vengeance behavior based on demographic factors (gender, age group), personal characteristics factors (justice sensitivity, empathy), desire for vengeance, aroused negative emotions (anger, contempt, disgust). The data was collected by an online survey method using the equally distributed sampling method considering gender and age. A total of 332 (male: 166, female: 166) responded to the survey, and the main findings are as follows. First, men, rather than women, showed higher desires for retaliation and willingness to retaliate against politicians. Second, while the personal characteristic, justice sensitivity, had a significant effect on retaliatory behaviors, while empathy did not. Lastly, depending on the sentiment, the form of retaliation appeared differently. Anger had a significant effect on negative oral behavior, contempt on retaliatory complaints and publicity complaints through the Internet, and aversion had a significant effect on discrimination. Through the results of this study, it was confirmed that the public's retaliatory behavior against the politician's Gapjil is triggered by the standard of the individual's definition, and the form of retaliatory behavior can be determined according to the aroused negative emotion. The results implicate that they revealed the role of negative individual emotions in the process of public retaliation.

목차 (Table of Contents)

• 요약
• 1. 문제제기
• 2. 이론적 배경
• 1) 갑질의 정의와 관련 연구
• 2) 인지평가이론과 귀인이론
• 3) 보복행위의 형태
• 4) 보복행위에 영향을 미치는 요인
• 3. 연구가설과 연구문제
• 4. 연구방법
• 1) 자료수집
• 2) 각 변인의 측정 및 문항 신뢰도
• 5. 분석 및 결과
• 1) 기술통계
• 2) 성별과 연령대에 따른 보복행위의 차이
• 3) 독립변인들 간 상관관계 및 다중공선성 검증
• 4) 보복행위에 미치는 영향요인
• 6. 논의 및 결론
• <참고문헌>

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