중소수출기업의 인터넷 기반 바이어 관계 관리에 관한 연구 = A Study On the Relationship Management of Foreign Buyers by Small and Medium Exporting Companies

참고문헌 (Reference)

1 "한국수출업체의 글로벌 e-CRM 결정요인에 따른 구현방안" 28 (28): 2003

2 "장기지향적 관계특성이 수출경로의 만족에 미치는 영향에 관한 실증연구" 28 (28): 2003

3 "위대한 기업의 조건" 더넌출판. 2003

4 "모바일 환경에서의 상호작용성 구성요인이 고객관계 구축 및 구매의도에 미치는 영향에 관한 연구" 19 (19): 2004

5 "대구.경북 중소수출기업의 외국 바이어 관계관리와 수출성과에 관한 연구:관계투자-관계자본-관계가치 메커니즘"" 29 (29): 2004

6 "commitment in exchange networks" 43 : 1978

7 "and Performance in export marketing channels" 1982

8 "a way to make synergies work" ing : 2000

9 "Variations in relationship strength and its impact on performance and satisfaction in business relationships" 16 (16): 2001

10 "Two sides of to attitudinal commitment:The effect of calculative and loyalty commitment on enforcement mechanism in distribution channels" 30 (30): 2002

11 "Trust and performance in cross-border marketing relationship" 1997

12 "Toward a reconciliation of predictions from the resource-based view and organizational economics" 20. : 1999

13 "The structure and design of organizations" Prentice Hall. 1983

14 "The power of trust in manufacturing retailer relationship" 1996

15 "The influence of complementarity, compatibility, and relationship capital on alliance performance" 29 (29): 2001

16 "The direction of marketing relationships" 15 (15): 2000

17 "The commitment-trust theory of relationship marketing" 58 (58): 1994

18 "The art of creating value through partnering" 1998

19 "Social capital in the creation of human capital" 94 : 1998

20 "Retaining business customers through adaption and bonding: a case study of HDoX" 16 (16): 2001

21 "Reputation, trust and supplier commitment: the case of shipping company/seaport relations" 16 (16): 2001

22 "Relationship quality, satisfaction and performance in export marketing channel" 5 (5): 1996

23 "Psychometric Theory" New York McGraw-Hill. 1978

24 "Power-Dependence relations" -27, 1962

25 "Perspectives on international strategic alliances Advances in International Marketing" JAI Press. 1987

26 "Personnel and role-related factors in the development of organizational commitment" 17. : 1972

27 "Organizing successful co-marketing alliances" 57 (57): 1993

28 "Learning and protection of proprietary assets in strategic alliances: Building relational capital" 21. : 2000

29 "Interorganizational relations in industrial system A Network approach compared with the transaction cost approach International Studies of Management and Organization." 1987

30 "International Marketing and Purchasing of Industrial goods" 1982

31 "Interfirm adaption in business relationships Journal of Marketing" 55. : 1991

32 "Firms in Networks A new perspective on competitive power" 1995

33 "Factors determining the quality of the business relationships between Korean exporting firms and their Canadian Counterparts" 한국국제경영학회 11 (11): 2000.

34 "Exchange and power in social life" Inc. 1964

35 "Exchange and power in networks of interorganizational relations" -18, 1977

36 "Examining the role of buyer-seller relationships in export performance" 32 (32): 1997

37 "Development of relationship marketing" 7 (7): 2001

38 "Determinants of long-term orientation in buyer-seller relationships" 22 (22): 1994

39 "Dealer satisfaction through relationship marketing across cultures" 6 (6): 1997

40 "Creating value through mutual commitment to business network relationships" 20. : 1999

41 "Cooperation in international value chains: comparing an exporter's supplier versus customer relationships" 13 (13): 1998

42 "Complementary, status similarity and social capital as drivers of alliance formation" 21. : 2000

43 "Commitment and trust in cross-National channel relationships:An investigation of U.S.-Mexican Trade relationships" 7 (7): 1999

44 "Characteristics of partnership success" 15. : 1994

45 "Building successful logistic partnerships" 20 (20): 1999

46 "Bargaining in an asymmetrical power structure Journal of Marketing" 1981

47 "A model of distributor firm and manufacturer firm working partnership" -54, 1990

48 "A firm's competence development through its network of exchange relationships" 16 (16): 2001