A Study of Employee’s Job Satisfaction at Retail Shopping Chain of Saigon Trading Group

목차 (Table of Contents)

• ABSTRACT vi
• CHAPTER 1 INTRODUCTION 1
• 1.1 Research Motivation 1
• 1.2 Research Purpose 3
• 1.3 Research Subjects 5
• 1.4 Research Objectives 5
• 1.5 Research Methods 5
• 1.6 Structure of the Thesis 6
• CHAPTER 2 LITERATURE REVIEW 7
• 2.1 Concepts of Job Satisfaction 7
• 2.2 Theories of Job Satisfaction 9
• 2.2.1 Maslow’s Theory of Needs (1943) 9
• 2.2.2 Vroom’s Expectancy Theory 9
• 2.2.3 Adam’s Theory of Equity 10
• 2.2.4 Edwin A.lock’s Affect Theory 10
• 2.2.5 Hackman and Greg Oldham’s Theory of Job Characteristics 11
• 2.3 Research Models of Job Satisfaction 11
• 2.3.1 JDI model (Job dícriptive Index) 11
• 2.3.2 JSS model (Job Sastisfaction Survey) 11
• 2.3.3 MSQ model (Minnesota Satisfaction Questionaire) 12
• 2.3.4 Evaluating and selecting research model 12
• 2.4 Relationship between the research concepts and research hypotheses 13
• CHAPTER 3 RESEARCH MODEL 16
• 3.1 About staff supply chain services 16
• 3.2 Research Design 19
• 3.2.1 Research procedures 19
• 3.2.2 Research model 20
• 3.2.3 Research methods 23
• 3.2.4 Research measurement 24
• 3.3 Data Collection 25
• 3.3.1 Sample selction 25
• 3.3.2 Questionaire 25
• 3.4 Data Analysis 28
• 3.4.1 Sampling descriptive analysis 29
• 3.4.2 Reliability testing of measurement scale 29
• 3.4.3 Exploratory Factor Analysis EFA 29
• 3.4.4 Regression Analsysi 30
• 3.4.5 Hypotheses testing 30
• CHAPTER 4 DATA ANALYSIS 31
• 4.1 Correlation examination 31
• 4.2 Factor analysis 33
• 4.3 Linear Regression Analysis 39
• CHAPTER 5 CONCLUSIONS 44
• 5.1 Research conclusion 44
• 5.2 Recommendation for improving job satisfaction 45
• REFERENCES 47
• APPENDICES 52