E-Commerce recommendation systems suggest products or services to a customer based on demographics of the customer or based on an analysis of the past purchasing behavior of the customer. In this paper, we propose a recommendation rule extraction tech...
E-Commerce recommendation systems suggest products or services to a customer based on demographics of the customer or based on an analysis of the past purchasing behavior of the customer. In this paper, we propose a recommendation rule extraction technique using decision tree induction techniques. An experiment has been performed to evaluate the effectiveness of the proposed approach with preferences coring and random selection.