외모에 대한 사회문화적 태도가 지각적·태도적 신체이미지와 의복행동에 미치는 영향 = The Effects of Sociocultural Attitude toward Appearance on Perceptual, Attitudinal Body Images and Clothing Behaviors

다국어 초록 (Multilingual Abstract)

The purpose of this study was to exam the effects of sociocultural attitude toward appearance on perceptual·
attitudinal body images and clothing behaviors. The research method was survey and the subjects were 447 male
and female adolescents in Daejeon. The questionnaire consisted of 4 measuring instruments; sociocultural attitude
toward appearance, perceptual and attitudinal body images, clothing behaviors, and subject’s demographic
attributions. The data were analyzed by Cronbach’s α, χ2 test, t-test, factor analysis, cluster analysis, using SPSS
program.
The results were as follows. Adolescents had relatively high level recognition and internalization of sociocultural
value toward appearance, and they perceived very thin body type as ideal body and had high interest of their
appearance and weight. Sociocultural attitude toward appearance had important effects on adolescents’ perceptual
and attitudinal body images and clothing behaviors. The adolescents who are receptive to sociocultural value toward
appearance had the tendency to distort their body as fat, showed high interest of their appearance and weight, and
also showed high clothing interest & psychological dependency, clothing ostentation, and clothing conformity, but
low clothing comfort than those who are not receptive to sociocultural value toward appearance.

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