1 Lee, S. Y., "평범한 사람들의 비범한 영향력, 인플루언서 [The extraordinary influence of ordinary people, influencer]" NexusBIZ 2018
2 firstVIEWKOREA, "특별하지만 유연한정체성이 각광받는다: Undefined [Special but flexible identity is in the spotlight: Undefined]"
3 Song, H., "유투브 압도적으로 선호하는 적극적인 셀프 홍보族 [Active self-promotion group overwhelmingly favored on YouTube]"
4 firstVIEWKOREA, "예측 불가의 개성으로 트렌드를 이끌다: 창조적 반칙주의자 [Trend leading with unpredictable personality: Creative transgressor]"
5 최유정, "연령대별 세대 의식과 정치적 태도를 통해 본 세대의 경계- 정치적 세대의 가능성에 관한 시론 -" 이화사회과학원 2 (2): 159-201, 2013
6 firstVIEWKOREA, "어글리와 병맛으로 차별화한다: NonSensor [Differentiate oneself with ugliness and nonsense: NonSensor]"
7 박혜숙, "신세대 특성과 라이프 스타일 연구 - Z세대를 중심으로 -" 사단법인 아시아문화학술원 7 (7): 753-767, 2016
8 Johnson, L., "세대 주식회사: 한 직장에모인 다섯 세대, 우리들의 이야기 [Generations, Inc: Five generations gathered in one workplace, our story]" Winner's Book 2012
9 Samsung Design Net, "새로운 소비 세대, Generation Z [New consuming generation, Generation Z]"
10 김우성, "베이비붐세대, X세대, Y세대 소비자들의 소비관련 가치관과 라이프스타일의 비교" 한국소비문화학회 10 (10): 31-53, 2007
1 Lee, S. Y., "평범한 사람들의 비범한 영향력, 인플루언서 [The extraordinary influence of ordinary people, influencer]" NexusBIZ 2018
2 firstVIEWKOREA, "특별하지만 유연한정체성이 각광받는다: Undefined [Special but flexible identity is in the spotlight: Undefined]"
3 Song, H., "유투브 압도적으로 선호하는 적극적인 셀프 홍보族 [Active self-promotion group overwhelmingly favored on YouTube]"
4 firstVIEWKOREA, "예측 불가의 개성으로 트렌드를 이끌다: 창조적 반칙주의자 [Trend leading with unpredictable personality: Creative transgressor]"
5 최유정, "연령대별 세대 의식과 정치적 태도를 통해 본 세대의 경계- 정치적 세대의 가능성에 관한 시론 -" 이화사회과학원 2 (2): 159-201, 2013
6 firstVIEWKOREA, "어글리와 병맛으로 차별화한다: NonSensor [Differentiate oneself with ugliness and nonsense: NonSensor]"
7 박혜숙, "신세대 특성과 라이프 스타일 연구 - Z세대를 중심으로 -" 사단법인 아시아문화학술원 7 (7): 753-767, 2016
8 Johnson, L., "세대 주식회사: 한 직장에모인 다섯 세대, 우리들의 이야기 [Generations, Inc: Five generations gathered in one workplace, our story]" Winner's Book 2012
9 Samsung Design Net, "새로운 소비 세대, Generation Z [New consuming generation, Generation Z]"
10 김우성, "베이비붐세대, X세대, Y세대 소비자들의 소비관련 가치관과 라이프스타일의 비교" 한국소비문화학회 10 (10): 31-53, 2007
11 허은정, "베이비붐세대 가계와 X세대 가계의 소비지출 및 저축" 한국소비문화학회 6 (6): 4-97, 2003
12 Na, J. U., "버질 아블로가 말하는 이케아와의협업 [Collaboration with Ikea that Virgil Abloh says]"
13 Collins, K. A., "버질 아블로 [Virgil Abloh]"
14 Han, S. H., "디지털 소비 세대, ‘Z세대’를 주목하다 [Pay attention to the ‘Generation Z’ as digital consumers]"
15 Samsung Design Net, "新 부족의 탄생 :New creator [The birth of the new tribe : New creator]"
16 Hong, G. H., "‘오프화이트×나이키’ 프레스토에 커피를 몽땅 부어버린 이유는? [What's the reason they poured all the coffee in ‘Off-White×Nike’ Presto?]"
17 Yoo, R. N., "‘버질 아블로’라는 디자이너 [Designer called Virgil Abloh]"
18 Samsung Design Net, "‘리스트’ 선정, 2019년 3분기 최고의 브랜드 및 남성 아이템은? [‘Lyst’ selected, the best brand and mens item in third quarter 2019?]"
19 Yeon, S., "[토요워치] “내 ★는 내 손으로”방탄소년단 키운 Z세대 [[Sat. Watch] “My ★ is raised by my own hands” generation Z raised BTS]"
20 Samsung Design Net, "Z세대는 누구인가[Who's the generation Z?]"
21 Hargrove, C., "Why does fashion love Virgil Abloh but shun Kanye West?"
22 Cullen, K., "What do generation Z shoppers really want?"
23 Off-White, "WOMENS Fall-Winter 2014"
24 "Virgilabloh"
25 "Virgilabloh"
26 Blanks, T., "Virgil Abloh's eureka moment at Louis Vuitton"
27 Okwodu, J., "Virgil Abloh fills Off-White's runway with female athletes"
28 Mellery-Pratt, R., "The truth about Gen-Z and Millennial employees"
29 Wong, K., "The movement that brought him to Louis Vuitton"
30 Newbold, A., "The Rimowa X Off-White collab is about to infiltrate your Instagram"
31 Kim, H. H., "Study for trends, expressions and characteristics of the new generation in the food and drink advertisement - Exploring the domestic TV commercial message -" Chung-Ang University 2000
32 Rabkin, E., "Op-ed | Ironic fashion is nothing new"
33 Mower, S., "Off-White Spring 2020 Ready-To-Wear"
34 Leitch, L., "Off-White Spring 2020 Menswear"
35 Verner, A., "Off-White Spring 2018 Ready-To-Wear"
36 Mower, S., "Off-White Spring 2018 Menswear"
37 Verner, A., "Off-White Spring 2015 Ready-To-Wear"
38 Johnson, N., "Off-White Spring 2015 Menswear"
39 Mower, S., "Off-White Fall 2019 Ready-To-Wear"
40 Samsung Design Net, "New luxury fashion market 2018"
41 Israel, K., "Meet Virgil Abloh: the toast of Paris Fashion Week and the man Kanye West keeps on speed dial"
42 Off-White, "MENS Spring-Summer 2018 “TEMPERATURE”"
43 firstVIEWKOREA, "Louis Vuitton: Wild flowers"
44 firstVIEWKOREA, "Louis Vuitton: We are the world"
45 Mower, S., "Louis Vuitton Spring 2019 Menswear"
46 Kim, Y., "Life trend 2019 : Gender neutral" bookie 2018
47 Samsung Design Net, "Issue style: Urban techwear"
48 Harilela, D., "In Hong Kong to launch second store, Virgil Abloh, Off-White founder and Kanye collaborator, opens up"
49 Okwodu, J., "How fashion queen Naomi Campbell paid tribute to Princess Diana at Off-White"
50 Barkley, Inc, "Getting to know Gen Z: How the Pivotal Generation is different from Millennials"
51 Yoo, J.-H., "Generation-Y's purchasing behavior of sport products" Kangwon National University 2007
52 Anthony Turner, "Generation Z: Technology and Social Interest" Project Muse 71 (71): 103-113, 2015
53 Kleinschmit, M., "Generation Z characteristics:5 infographics on the Gen Z lifestyle"
54 UNiDAYS, "Gen Z: Decoding the digital generation [PDF document]"
55 Granados, N., "Gen Z media consumption: It's a lifestyle, not just entertainment"
56 Adobe, "Gen Z in the classroom: Creating the future"
57 Desfiandi, A., "Factors of preference for international fast fashion brands: A study on Generation Z" 12 (12): 1-30, 2020
58 Park, J. -H., "Everyday-life consciousness and subculture of new generation: A qualitative analysis" 29 (29): 651-683, 1995
59 Cook, G., "Dior, Hermès and Louis Vuitton are 2017's most buzzed-About designers on Instagram"
60 Caramanica, J., "Can Virgil Abloh fit in a museum?"
61 Éva Vajkai Kovács, "Brand avoidance behaviour of Gen Z towards fast fashion brands" Corvinus University of Budapest 51 (51): 39-50, 2020
62 Morency, C., "BoF exclusive | Virgil Abloh speaks on major Nike partnership"
63 Park, S., "An exploratory study on shopping orientation, clothing consumption value and purchase decision making process among generation Z females" Yonsei University 2018
64 Lee, S.-Y., "A study on the characteristic of Zero-Waste fashion design for Millennial Generation" Chung-Ang University 2018
65 Park, J., "A study on fashion YouTube consumption of Generation Z" Seoul National University 2019
66 Samsung Design Net, "2019 S/S Paris Men: Louis Vuitton"