Dot Idea (.IDEA): A New Concept for an Incubation Program and Open Innovation Based on User Needs

다국어 초록 (Multilingual Abstract)

This paper discussed the application process of the Dot Idea program. The Dot Idea program is an incubation and open innovation program co-created by Unitec, an incubator at Tecnosinos Tech Park, and an SAP innovation team. The main objective of this study was to cover an existing gap in the literature regarding the practical application of an open innovation methodology. Many companies seek interaction with external parties to enable advancement toward identified innovation opportunities. Technology clusters, parks, and incubators have played an important role in promoting connections and interaction. Consequently, the Dot Idea program emerged as a result of a joint effort to create a program using a design science research methodology aiming to foster new businesses and strengthen Brazil and Latin America as a hub to develop new solutions for traditional organizations. In regards to lessons learned, the Dot.health trial had some success but also experienced difficulties; these related to the relationships between startups and a hospital’s internal teams, and startups’ needs to be funded from the beginning in order to be fully dedicated to a project.

목차 (Table of Contents)

• 1. INTRODUCTION
• 2. LITERATURE REVIEW
• 2.1 Technological Parks and Areas of Innovation
• 2.2 Open Innovation
• 2.3 Innovation in SMEs
• 2.4 The Concept of Open Innovation in SMEs
• 2.5 Open Innovation Management
• 3. METHODOLOGY
• 4. DOT IDEA AS A NEW WAY FOR OPEN INNOVATION
• 4.1 The Role of AOI in establishing Startup-Industry Connections
• 4.2 The Dot Idea Program
• 4.3 Case and Results
• 5. DISCUSSION
• 6. FINAL REMARKS
• 5.1 Summary
• 5.2 Conclusion
• 5.3 Recommendations