소비재 생활용품산업에서 공급업체의 관계특성이 장기지향성에 미치는 영향에 관한 연구 = A Study on the Effect of Supplier Characteristics on Long-Term Orientation in Consuming Household Goods Industry

다국어 초록 (Multilingual Abstract)

Many prior studies have suggested that long-term business relations between buyer and supplier are a critical factor on the successful supply chain management. The purpose of this study is to draw the supplier characteristics factors that affect on long-Term orientation and to find out the recognition differences within two groups, comparing supplier group and buyer group in consuming household goods industry with time sequential aspect. To verify the hypotheses, We confirm statistical significance of the model with empirical investigation on 94 pairs of supplier group and buyer group in the targeted industry. The results of this study are as follows Firstly, there are different perspectives about selection factors, relationship factors and long-term orientation factors between two groups of supplier and buyer. Secondly, relationship factors affect to long-term orientation factors more strongly than supplier selection factors. Thirdly, organization culture and strategic fitness of relationship factors have high relations with belief and adaptation of long-term orientation factors. In conclusion, It is summarized that company should consider relations characteristics to increase SCM performance as well as supplier selection factors that has been normally recognized, and company should develop the supply chain management strategy based on the recognition differences between two parties.

참고문헌 (Reference)

1 정흥교, "프로젝트 공급망 참여기업의 신뢰와 관계적 규범이 기업 간 협업 및 갈등 그리고 성과에 미치는 영향연구" 한국디지털정책학회 12 (12): 227-235, 2014

2 김문선, "파트너 관계특성과 조직간 정보시스템 가시성이 공급망 성과에 미치는 영향" 한국전자거래학회 18 (18): 13-31, 2013

3 김홍근, "자동차 부품 제조업에서 구매자-공급자 간의 장기지향성과 영향요인들 간의 관계: Ganesan (1994)의 연구 검증" 한국상품학회 25 (25): 71-83, 2007

4 이용학, "자동차 부품 산업의 장기지향성에 관한 연구" 한국상품학회 31 (31): 65-78, 2013

5 김소천, "소셜 비즈니스를 활용한 공급 사슬에서의 파트너십이 SCM 성과에 미치는 영향" 한국컴퓨터정보학회 19 (19): 95-110, 2014

6 박종무, "서비스기업이 제공하는 관계효익이 관계몰입과 고객충성도에 미치는 영향" 한국산업경영학회 17 (17): 1-30, 2003

7 권영철, "기업간 경쟁과 협력의 논리와 규범" 한국경영학회 30 (30): 695-718, 2001

8 이윤숙, "구매기업과의 장기적 거래관계 형성을 위한 공급업체의 전략 수립에 관한 탐색적 연구" 한국경영과학회 33 (33): 13-30, 2008

9 우종필, "공급업체의 파워원천이 구매업체의 장기적 관계지향성에 미치는 영향에 관한 연구" 한국마케팅관리학회 12 (12): 45-64, 2007

10 신건철, "공급업체와 소매업체간 장기지향성의 결정요인" 한국경영학회 31 (31): 9-1088, 2002

11 Kumar, N., "The Power of Trust in Manufacturer-Retailer Relationship" 74 (74): 92-106, 1996

12 Williamson, O. E., "The New Institutional Economics: Taking Stock, Looking Ahead" 38 : 595-613, 2000

13 Morgan, R. M., "The Commitment-Trust Theory of Relationship Marketing" 58 (58): 20-38, 1994

14 Cali, J. F., "TQM for Purchasing Management" MaGraw-Hill 1992

15 Kumar, K., "Sustainable Collaboration: Managing Conflict and Cooperation in Inter-organizational Systems" 20 (20): 279-300, 1996

16 Maloni, M. J., "Supply Chain Partnerships: Opportunities for Operation Research" 21 : 72-83, 1992

17 Carr, S. A., "Strategically Managed Buyer-Supplier Relationship and Performance Outcomes" 17 : 497-519, 1999

18 Anderson, E. L. L., "Resource Allocation Behavior in Conventional Channels" 23 : 85-97, 1987

19 Macbeth, D. K., "Partnership Sourcing: An Integrated Supply Chain Management Approach" Financial Times/Pitman Publishing 1994

20 Kalwani, M. U., "Longterm Manufacturer-Supplier Relationships:Do They Pay Off for Supplier Firms?: A Theoretical Perspective" 59 : 1-16, 1995

21 Lusch, R. F., "Interdependency, Contracting, and Relational Behavior in Marketing Channels" 13 (13): 28-56, 1996

22 Dyer, J. H., "Effective Inter-firm Collaboration:How Firms Minimize Transaction cost and Maximize Transaction Value" 18 (18): 535-556, 1997

23 Chwen, S., "Determinants of supplier-retailer collaboration : evidence from an international study" 26 (26): 24-49, 2006

24 Ganesan, S., "Determinants of Long-term Orientation in Buyer-Seller Relationships" 58 : 1-19, 1994

25 Mentzer, J. T., "Collaboration: The Enablers, Impediments, and Benefits" 4 (4): 52-58, 2000

26 Wagner, J. A., "Buyer-Seller Relationships and Selling Effectiveness: The Moderating Influence of Buyer Expertise and Product Competitive Position" 56 (56): 295-302, 2003

27 Doney, P. M., "An Examination of the Nature of Trust in Buyer-Seller Relationships" 61 : 35-51, 1997