We should decide how to approach to effective directorial ways in order to establish successful contents strategy of mega events which will be held in the future in the age of limitless cultural competition. We have thought highly of the outer scale a...
We should decide how to approach to effective directorial ways in order to establish successful contents strategy of mega events which will be held in the future in the age of limitless cultural competition. We have thought highly of the outer scale and quantities of the ones rather than essentially directorial viewpoints so far considering previous Asian Games Seoul 1986, Seoul Olympic 1988, Dae-Jeon Expo 1993, Korea Japan World Cup, and Expo 2012 Yeosu Korea.
Through analyzing the contents of Expo 2012 Yeosu Korea which was invested astronomically, I would like to study the trend of the contents of current domestic mega events and suggest the way to direct the ones such as Expo 2012 Yeosu Korea effectively in terms of directorial viewpoints in the future. Through this kind of analysis, I would like to contribute the process that directs coming mega events such as Suncheon Bay Garden Expo 2013, Asian Games Incheon 2014, Pyung Chang Winter Olympic 2018 and that could be based on the mainstream of worldwide creative contents.
I divided the contents of Expo 2012 Yeosu Korea up video·exhibition one, performance one, and complex content according to those technical style. I hope to suggest the style of the contents that are suitable to future mega events examining the characteristics of the above-mentioned three kinds of contents and responses of spectators. I will examine the Big O, Expo Digital Gallery, and Exhibition Hall 2 in Korea pavilion as video·exhibition content, Sea Show, Invited Shows & Street Shows, Children Theater as performance content, and Theme Pavilion, Exhibition hall 1 in Korea pavilion, Samsung Pavilion, and Climate & Environment Pavilion as complex content.