The purpose of this study is to provide the greatest satisfaction for tourist in developing tourist train commodity which included a Korean culture and a korean image through present situation of tourist train commodity and a case study. To achieve t...
The purpose of this study is to provide the greatest satisfaction for tourist in developing tourist train commodity which included a Korean culture and a korean image through present situation of tourist train commodity and a case study. To achieve the purpose of this study, reference documentary analysis and statistical data analysis are done. Based upon the result of this study, I would like to suggest a specialization strategy as follows. It should be go ahead with regional culture, various kinds of events and a plan specialization commercialize on the resort area. The contents of this study are as follows: I Introduction to the purpose and method of this study, lI. Theoretical backgrounds of this study - Tourist Train Commodity, III. Present situation of tourist train commodity and a case study, N Improvement of tourist train commodity, V. Conclusion.