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      참고문헌 (Reference)

      1 Aaker, Jenniffer L, "‘I’ Seek Pleasures and ‘We’ Avoid Pains:The Role of Self-Regulatory Goals in Information Processing and Persuasion" 28 : 33-49, 2001

      2 Alice M, "Using Information-Processing Theory to Design Marketing Strategies Journal of Marketing Research" 73-79, 1981

      3 Johar, Gita V, "The Use of Concurrent Disclosures to Correct Invalid Inferences" 26 : 307-322, 2000

      4 Goethals, "The Perception of Consistency in Attitude Journal of Experimental Social Psychology" 491-501, 1973

      5 Homer,Pamela M, "The Mediating Role of Attitude Toward the Ad:Some Additional Evidence" 27 (27): 78-86, 1990

      6 Hahn Minhi, "The Effects of Time Pressure and Information Load on Decision Quality" 365-378, 1992

      7 Park, "The Effects of Direct and Associative Brand Extension Strategies on Consumer Response to Brand Extensions Advances in Consumer Research" 28-33, 1993

      8 Lea, R. Brooke, "The Effect of Negation on Deductive Inferences" 303-317, 2002

      9 Mayo, "Successful Negation May Depend on the Schema Used for Its Encoding Journal of Experimental Social Psychology" 40 : 433-449, 2004

      10 Kelman, "Reinstatement of the Communicator in Delayed Measurement of Opinion Change Journal of Abnormal and Social Psychology" 327-335, 1953

      1 Aaker, Jenniffer L, "‘I’ Seek Pleasures and ‘We’ Avoid Pains:The Role of Self-Regulatory Goals in Information Processing and Persuasion" 28 : 33-49, 2001

      2 Alice M, "Using Information-Processing Theory to Design Marketing Strategies Journal of Marketing Research" 73-79, 1981

      3 Johar, Gita V, "The Use of Concurrent Disclosures to Correct Invalid Inferences" 26 : 307-322, 2000

      4 Goethals, "The Perception of Consistency in Attitude Journal of Experimental Social Psychology" 491-501, 1973

      5 Homer,Pamela M, "The Mediating Role of Attitude Toward the Ad:Some Additional Evidence" 27 (27): 78-86, 1990

      6 Hahn Minhi, "The Effects of Time Pressure and Information Load on Decision Quality" 365-378, 1992

      7 Park, "The Effects of Direct and Associative Brand Extension Strategies on Consumer Response to Brand Extensions Advances in Consumer Research" 28-33, 1993

      8 Lea, R. Brooke, "The Effect of Negation on Deductive Inferences" 303-317, 2002

      9 Mayo, "Successful Negation May Depend on the Schema Used for Its Encoding Journal of Experimental Social Psychology" 40 : 433-449, 2004

      10 Kelman, "Reinstatement of the Communicator in Delayed Measurement of Opinion Change Journal of Abnormal and Social Psychology" 327-335, 1953

      11 Cesario, Joseph, "Regulatory Fit and Persuasion: Transfer from 'Feeling Right" 86 (86): 388-404, 2004

      12 Brewer, "Recall of Logical and Pragmatic Implications in Sentences with Dichotomous and Continues Antonyms" 315-318, 1975

      13 "Promotion and Prevention: Regulatory Focus As a Motivational Principle" 1-46, 1998

      14 Liberman, N, "Promotion and Prevention Choices Between Stability and Change" 77 (77): 1135-1145, 1999

      15 Menon, Ajay, "Product Quality: Impact of Interdepartmental Interaction" 25 : 187-200, 1997

      16 Clark,Herbert H, "On the Process of Comparing Sentences Against Pictures" 3 (3): 472-517, 1972

      17 Lyons, J, "Linguistic semantics: An introduction." Cambridge University Press 1995

      18 Ronald, "Journal of Personality and Social Psychology" 84 (84): 296-309, 2003

      19 "How Self-Regulation Creates Distinct Values:The Case of Promotion and Prevention Decision Making" 12 (12): 177-191, 2002

      20 Gilbert,Daniel T, "How Mental Systems Believe" 46 (46): 107-119, 1991

      21 Gannon, K. M, "How Meaning Is Given to Rating Scales The Effects of Response Language on Category Activation" 32 : 337-360, 1996

      22 Chernev, Alezander, "Goal Orientation and Consumer Preference for the Status Quo" 31 (31): 557-565, 2004

      23 Cook, "Empirical Tests of The Absolute Sleeper Effect Predicted from The Discounting Cue Hypothesis Journal of Personality and Social Psychology" 255-260, 1978

      24 Fiedler, K, "Do You Really Know What You Have Seen? Intrusion Errors and Presuppositions Effects on Constructive Memory" 32 : 484-511, 1996

      25 Idson, Lorraine C, "Distinguishing Gains from Nonlosses and Losses from Nongains A Regulatory Focus Perspective on Hedonic Intensity" 36 : 252-274, 2000

      26 Hannah,D, "Detecting and Explaining the Sleeper Effect" 11 (11): 632-642, 1984

      27 Lichtenstein, "Correlates of Price Acceptability Journal of Consumer Research" 15 : 59-74, 1988

      28 MacDonald, "Changes in Action Levels with Negation Journal of Experimental Psychology" 633-642, 1989

      29 Lee, A. Y, "Bringing the Frame Into Focus The Influence of Regulatory Fit on Processing Fluency and Persuasion" 86 (86): 205-218, 2004

      30 Higgins, E. T, "Beyond Pleasure and Pain" 52 (52): 1280-1300, 1997

      31 Lim, "An Assesment of Country of Origin Effects Under Alternative Presentation Formats Academy of Marketing Science" 274-282, 1994

      32 Horn, "A Nature History of Negation" University of Chicago Press 1989

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      학술지 이력

      학술지 이력
      연월일 이력구분 이력상세 등재구분
      2026 평가예정 재인증평가 신청대상 (재인증)
      2020-01-01 평가 등재학술지 유지 (재인증) KCI등재
      2019-05-10 학회명변경 영문명 : 미등록 -> Korean Marketing Association KCI등재
      2019-04-03 학술지명변경 외국어명 : Korean Marketing Review -> Korean Journal of Marketing KCI등재
      2017-01-01 평가 등재학술지 유지 (계속평가) KCI등재
      2013-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2010-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2008-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2006-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2003-01-01 평가 등재학술지 선정 (등재후보2차) KCI등재
      2002-01-01 평가 등재후보 1차 PASS (등재후보1차) KCI등재후보
      1999-07-01 평가 등재후보학술지 선정 (신규평가) KCI등재후보
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      학술지 인용정보

      학술지 인용정보
      기준연도 WOS-KCI 통합IF(2년) KCIF(2년) KCIF(3년)
      2016 1.93 1.93 1.95
      KCIF(4년) KCIF(5년) 중심성지수(3년) 즉시성지수
      2.03 1.94 4.016 0.3
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