국내 관광관련산업에서 인터넷 전자상거래의 도입현황과 문제점에 대한 실증적 연구 = Research Articles : A Study on the Current Status and Problems of Internet Electronic Commerce at the Tourism Industry

다국어 초록 (Multilingual Abstract)

The main purpose of this paper was to investigate the current status and problems of Internet electronic commerce at the tourism industry in Korea. To accomplish the purpose of this paper efficiently and effectively, fast of all, theoretical background of Internet-based electronic commerce was reviewed briefly. Second, research methodology was discussed with the following topics: (1) a research model, (2) ranges of data collection, (3) data collection period and methods, (4) evaluation factors of Internet electronic commerce, and (5) data analysis methods Third, the current status of Internet electronic commerce was discussed with following topics: (1) characteristics of the sample, (2) information of products provided, (3) reservation and purchase of products, (4) payments, (5) security and certificate authority, and (6) other additional services Finally, this paper was summarized and future research areas were suggested briefly.