Using the data of 164 Korean firms, this research examines the following two questions : (1)Does firm's strategy adjust according to the stage of business cycle? (2)What is the impact of strategy on performance of firm over the business cycle?
The re...
Using the data of 164 Korean firms, this research examines the following two questions : (1)Does firm's strategy adjust according to the stage of business cycle? (2)What is the impact of strategy on performance of firm over the business cycle?
The results showed that firm's strategy adjusts according to the stage of business cycle and that the impact of strategy on profitability according to the stage of the business cycle is context-specific. However, material costs may not influence on profitability in all the periods. This information might be helpful to management and academic research to better understand strategy over the business cycle.