This study examines how central government bureaucrats who participated in the Saemaul Undong (New Village Movement) perceived their roles using the grounded theory method. To this end, a three-stage grounded theory analysis—consisting of open codin...
This study examines how central government bureaucrats who participated in the Saemaul Undong (New Village Movement) perceived their roles using the grounded theory method. To this end, a three-stage grounded theory analysis—consisting of open coding, axial coding, and selective coding—was conducted using interviews with eight public officials from the Saemaul Undong Archive. The analysis revealed that central government officials categorized their roles in the Saemaul Undong into four types based on the presence or absence of prior precedents and stakeholder interests: planners, implementers, coordinators, and facilitators. They shared a common aspiration to become “Saemaul PDs (producers)” responsible for the end-to-end management of the movement. These officials demonstrated a sense of ownership that went beyond mere executors, taking responsibility for the entire policy process, from planning to implementation and final outcomes. This manifested as a strong sense of pride and efficacy from a public service motivation (PSM) perspective. From the perspective of public value theory, particularly political management, they functioned as strategic actors who simultaneously secured upward legitimacy through presidential authority and downward legitimacy through voluntary participation by residents. This analysis presents policy recommendations and identifies implications for the organizational and personnel management of Korea’s contemporary bureaucracy based on the career civil service system.