사이버대학생의 모바일러닝 수용 영향 변인 분석 = Analysis of factors affecting adoption of mobile learning in cyber university

다국어 초록 (Multilingual Abstract)

The purpose of the present study is to verify the structural relationship among perceived ease of use, perceived usefulness, attitude toward using mobile learning, subjective norm, perceived behavioral control and behavioral intention to use mobile learning in cyber university. For this study, A cyber university in Korea was chosen to conduct web survey. The subjects were 151 students who participated in A’s cyber university courses. A hypothetical model was composed of perceived ease of use, subjective norm, perceived behavioral control as exogenous variables, perceived usefulness, attitude toward using mobile learning, behavioral intention as endogenous variables. The result of this study through structural equation modeling analysis is as follows: First, perceived ease of use significantly affect perceived usefulness. Second, perceived usefulness significantly affect attitude toward using mobile learning. Third, attitude toward using mobile learning and perceived behavioral control significantly affect behavioral intention to use mobile learning. These results imply that attitude toward using mobile learning and perceived behavioral control should be considered for the design and development of mobile service. Also, perceived usefulness is important to enhance attitude toward using mobile learning. This study propose strategies for successful mobile learning in cyber university.

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