This research studies the influence of hours of volunteer work as an adjusting factor in the relation between the reliability of an organization and the amount of donations. Trust and donation is the key to social development in the 21st century and t...
This research studies the influence of hours of volunteer work as an adjusting factor in the relation between the reliability of an organization and the amount of donations. Trust and donation is the key to social development in the 21st century and thus the correlation of the three variables is becoming the major
interest of many social science researchers. Moreover, the rising demand for welfare services calls for research on the amount of donations in order to provide the social welfare sector with proper finances.
Therefore, this study analyzes in what way the reliability of an organization influences the amount of donations according to types of organizations (social welfare organizations, the central government, large corporations, civic groups, charities, political parties, religious organizations, interest groups, ducational organizations, medical institutions). As a result, reliability in a medical institution increased the amount of donations. Also, as regards? the relation between the reliability of an organization and the amount of donation, hours of volunteer work had adjusting effects among civic groups and charities. Hence, an increase in volunteer work led to a rise in donations among civic groups and charities. However, an increase in volunteer work appeared to reduce the amount of donations among social welfare organizations and interest groups, implying that volunteer work played a role of a substitute to donation.
According to the researchj, with the exception of a medical institution, reliability of an organization in Korea could not increase the amount of donations. And volunteer work was a substitute to donations. This study, therefore, suggests that each organization should maintain a high level of reliability and make efforts
to change the role of volunteer work to a supplement rather than a substitute so as to increase the amount of donations.