건강보조식품 시장현황과 소비 실태 = Consumption Pattern and Market Aspect on Health Supplementary Foods

다국어 초록 (Multilingual Abstract)

This review was prepared by using the articles and books related to the consumer's attitude and market aspects on the health supplementary foods in korea. Twenty five kinds of health supplementary food were regulated by the food law. Based on the total selling money in market, the chitosan products was ranked the first among them and followed by calcium, aloe, squalene, refined fish oil, enzyme food. The total amount of health supplementary foods sold in 1998 was 6,200 million won and was increasing up to 20-40 % every year. The main consumer was in their middle age and purchased those foods by the suggestion of friends or relatives. They took with anticipating to main tain health condition, to prevent disease or to treat disease, and to make their body beautiful. The negative effect frequently encountered was nausea, vomiting, diarrhea, and dermatitis.
Therefore, the company should try to manufacture health supplementary foods with safety and convenience. It is very important the consumer to have proper information to select the correct item according to their health condition and life style. Also it is recommended that consumer could decide the kind and the amount of health supplementary foods by counseling with a specialist.