소비자 선호 브랜드 상관분석을 통한 감성 디자인 요소 추출에 관한 연구

다국어 초록 (Multilingual Abstract)

Recently the keyword which is a fusion of description and sensitivity is becoming issue and variety of methods are presented to embody in the products. However, the research has been on the basis of sensitivity reasearching quantity which is applied in simple way. Therefore, from the desigen point, they should approach in customer sensitivity. Especially, desigener''s shortage of handling sensitivity in systematic and strategic. Most design process set up a target and make a web according to the target. Then abstract a modeling image keyword to process design. This process is processing according to the designer''s subjective which the problem issues. This research''s main purspose is to point we need Mapping frame to abstract systmatize sensitive elements.In this study we suggest a mathod to approach design to apply consumer''s sensitive. in other words the consumer express thier sensitive and taste through preferential brand. So we can see the trend of consumer''s sensitive through analyzing their correlation and finally an assumption that design factors can be found for realize sensitive can be completion. So We suggest a specialized sensitive design mathod through analyzing sensitive side of design.