트렌스미디어 시스템을 통한 미디어의 효율성에 대한 연구 = A Study on the Media Efficiency through the Thansmedia Communication System

다국어 초록 (Multilingual Abstract)

This thesis is about the media efficency of communication between user and transmedia system through the choosing the best media type for the suitable content. This integrated tansmedia design system allows for strategic planning on how museum content can be delivered to an audience efficiently and uniquely through the use of information technology. To use of digital metaphor, visitors become hyperlinks themselves and connect and create new meaning and relationship from the museum experience as the system provides storytelling based on their interests as they evolve and manifest their visit. The tansmedia system, Mobium, uses a database to provide various digital contents through multiple media types. The content provider need deep understanding of the characteristics of each medium to provide a great media experience to the user.