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      미디어기업의 지리적 시장범위 및 해외매출 확장에 따른 유형분석 = 자원특성관점을 중심으로

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      목차 (Table of Contents)

      • 1. 서론
      • 2. 기존문헌검토
      • 3. 연구문제
      • 4. 연구방법
      • 5. 연구결과
      • 1. 서론
      • 2. 기존문헌검토
      • 3. 연구문제
      • 4. 연구방법
      • 5. 연구결과
      • 6. 결론 및 논의
      • 참고문헌
      • Abstract
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      참고문헌 (Reference)

      1 황상재, "한국 지상파 방송사의 사업다각화 전략과 성과에 관한 연구" 17 (17): 177-209, 2003

      2 이문행, "지상파 방송 드라마의 리사이클링에 대한 연구" 17 (17): 501-538, 2003

      3 임용빈, "분류와 회귀나무분석에 관한 소고(Note on classification and regression tree analysis)" 30 (30): 152-161, 2000

      4 박소라, "미디어기업의 사업다각화 성과와 전략" 서울: 한국언론재단 2007

      5 전범수, "미국 미디어기업의 연관사업 다각화 추세와 특성: 1997∼2000" 17 (17): 115-143, 2003

      6 Waterman, D., "World Television Trade: The Economics Effects of Privatization and New Technology" Norwood, NJ: Ablex 59-81, 1993

      7 Galbreath, J., "Which resources matter the most to firm success? An exporatory study of resource-based theory" 25 : 979-987, 2005

      8 Rumelt, R. P., "Towards a Strategic theory of the Firm" Prentice-Hall, Englewood Cliffs 556-569, 1984

      9 Wernerfelt, B., "Tobin’s q and the important of focus in firm performance" 78 (78): 246-250, 1988

      10 Penrose, E. T., "The theory of the Growth of the firm" Basil: Blackwell & Mott the original version is published at New York: Wiley 1998

      1 황상재, "한국 지상파 방송사의 사업다각화 전략과 성과에 관한 연구" 17 (17): 177-209, 2003

      2 이문행, "지상파 방송 드라마의 리사이클링에 대한 연구" 17 (17): 501-538, 2003

      3 임용빈, "분류와 회귀나무분석에 관한 소고(Note on classification and regression tree analysis)" 30 (30): 152-161, 2000

      4 박소라, "미디어기업의 사업다각화 성과와 전략" 서울: 한국언론재단 2007

      5 전범수, "미국 미디어기업의 연관사업 다각화 추세와 특성: 1997∼2000" 17 (17): 115-143, 2003

      6 Waterman, D., "World Television Trade: The Economics Effects of Privatization and New Technology" Norwood, NJ: Ablex 59-81, 1993

      7 Galbreath, J., "Which resources matter the most to firm success? An exporatory study of resource-based theory" 25 : 979-987, 2005

      8 Rumelt, R. P., "Towards a Strategic theory of the Firm" Prentice-Hall, Englewood Cliffs 556-569, 1984

      9 Wernerfelt, B., "Tobin’s q and the important of focus in firm performance" 78 (78): 246-250, 1988

      10 Penrose, E. T., "The theory of the Growth of the firm" Basil: Blackwell & Mott the original version is published at New York: Wiley 1998

      11 Chan, L., "The stock market valuation of research and development expenditure’" 56 : 2431-2456, 2001

      12 Conner, T., "The resource-based view of strategy and its valuable to practicing managers" 11 : 307-316, 2002

      13 Grant, R., "The resource-based theory of competitive advantage" 33 (33): 114-135, 1991

      14 Simon, C. J., "The measurement and Determinants of Brand Equity: A Financial Approach" 12 : 28-52, 1993

      15 Waterman, D., "The economics of television program production and trade in Far East Asia" 44 (44): 89-111, 1994

      16 Hoskins, C., "The US competitive advantage in the global market: Is it sustainable in the new broadcasting environment?" 16 (16): 207-224, 1991

      17 Gershon, R. A., "The Transnational Media Corporation: Environmental Scanning and Strategy Formulation" 13 (13): 81-101, 2000

      18 Barney, J. B., "The Resource-Based View od the Firm: Ten years after 1991" 27 : 625-641, 2001

      19 Grant, R. M., "The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation" 22 : 113-135, 1991

      20 Ghemawat, P., "Sustainable Advantage. Harvard Business Review, Sept-Oct"

      21 Fahy, J., "Strategic Marketing and the Resource Based View of the Fir" 10 : 1-20, 1999

      22 Amit, R., "Strategic Assets and Organizational Rent" 14 : 33-46, 1993

      23 Carmeli, A., "Resources, capabilities and performance of industrial firms: a multi-variate analysis" 25 : 299-315, 2004

      24 Foss, N., "Resources, Firms and Strategies: A Reader in the Resource-Based Perspective" Oxford University Press, Oxford 1997

      25 Kline, R. B., "Principles and Practice of Structural Equation Modeling (2nd ed.)" NY: The Guilford Press 2005

      26 Acquaah, M., "Organizational Competence and Firm-Specific Tobin’s q: The Moderating Role of Corporate Reputation" 1 (1): 383-411, 2003

      27 Aaker, D. A., "Measuring brand equity across products and markets" 38 : 102-120, 1996

      28 Chan-Olmsted, S., "Market competition for the Cable Television: Reexaming Its Horizontal Mergers and Industry Concentration" 1 (1): 25-41, 1996

      29 Tanriverdi, H., "Knowledge Relatedness and the Performance of Multi-business Firms" 26 : 97-119, 2005

      30 Bontis, N., "Intellectual capital and business performance in Malaysian industries" 1 (1): 85-100, 2000

      31 Michalisin, M. D., "Intangible strategic assets and firm performance: a multi-industry study of the resourced-based view" 17 (17): 91-117, 2000

      32 Jung, J., "Impacts of Media Conglomerates’ Dual Diversification on Financial Performance" 18 (18): 183-202, 2005

      33 Rao, V. R., "How Is Manifest Branding Strategy Related to the Intangible Value of a Corporation?" 68 (68): 126-141, 2004

      34 Hoskins, C., "Global Television and film: An introduction to the economics of the business" Oxford: Clarendon Press 1997

      35 Pathania-Jain, G., "Global Parents, Local Partners: A Value-Chain Analysis of Collaborative Strategies of Media Firms in India" 14 (14): 169-187, 2001

      36 Lieberman, M., "First mover advantages" 9 : 41-58, 1988

      37 Miller, D. J., "Firms’ Technological Resources and the performance effects of Diversification: A Longitudinal Study" 25 : 1097-1119, 2004

      38 Barney, J. B., "Firm Resources and Sustained Competitive Advantage" 17 : 99-120, 1991

      39 Kapelko, M., "Evaluating Efficiency in the Framework of Resource-Based View of the Firm: Evidence from Polish and Spanish Textile and Clothing Industry, Research Work, Universitat Autonoma de Barcelona(Bellaterra, January 2006)"

      40 Teece, D., "Dynamic capabilities and strategic management" 18 : 509-533, 1997

      41 Montgomery, C., "Diversification, Ricardian rents, and Tobin’s q" 19 : 623-632, 1988

      42 Chan-Olmsted, S., "Diversification Strategy of Global Media Conglomerates: Examining Its Patterns and Determinants" 16 (16): 213-233, 2003

      43 Stephan, M., "Diversification Strategy of Global Media Conglomerates: A Comment" 18 (18): 85-103, 2005

      44 Shrikhande, S., "Competitive Strategies in the Internationalization of Television: CNNI and BBC World in Asia" 14 (14): 147-168, 2001

      45 Collis, D. J., "Competing on resources: Strategy in the 1990s" 73 : 118-128, 1995

      46 Breiman, L., "Classification and regression trees" Chapman and Hall, Belmont, CA; Wadsworth 1984

      47 Agarwal, S., "Choice od Foreign Market Entry Mode: Impact of Ownership, Location and Internationalization Factors" 23 (23): 1-27, 1992

      48 Ray, G., "Capabilities, business processes, and competitive advantage: choosing the dependent variable in empirical tests of the resource-based view" 25 (25): 23-37, 2003

      49 Aaker, D. A., "Brand Leadership" New York: Free Press 2000

      50 Mortanges, P. C., "Brand Equity and Shareholder Value" 21 (21): 521-527, 2003

      51 Dierickx, I., "Asset Stock Accumulation and Sustain Ability of Competitive" 35 : 1504-1511, 1989

      52 Wernerfelt, B., "A Resource-based view of the firm" 5 : 171-180, 1984

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      학술지 이력

      학술지 이력
      연월일 이력구분 이력상세 등재구분
      2023 평가예정 계속평가 신청대상 (등재유지)
      2018-01-01 평가 우수등재학술지 선정 (계속평가)
      2015-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2011-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2009-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2007-01-01 평가 등재학술지 유지 (등재유지) KCI등재
      2006-02-08 학술지명변경 외국어명 : Korean Journal of Broadcasting -> Korean Journal of Broadcasting and Telecommunication Studies KCI등재
      2005-04-11 학회명변경 영문명 : Korean Association Of Broadcasting Studies -> Korean Association for Broadcasting & Telecommunication Studies KCI등재
      2004-01-01 평가 등재학술지 선정 (등재후보2차) KCI등재
      2003-01-01 평가 등재후보 1차 PASS (등재후보1차) KCI등재후보
      2002-01-01 평가 등재후보학술지 유지 (등재후보1차) KCI등재후보
      1998-07-01 평가 등재후보학술지 선정 (신규평가) KCI등재후보
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      학술지 인용정보

      학술지 인용정보
      기준연도 WOS-KCI 통합IF(2년) KCIF(2년) KCIF(3년)
      2016 1.3 1.3 1.44
      KCIF(4년) KCIF(5년) 중심성지수(3년) 즉시성지수
      1.49 1.68 1.972 0.72
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