지속가능경영 노력과 기업성과의 관계에서 호혜성과 신뢰 지각의 효과

다국어 초록 (Multilingual Abstract)

A literature has demonstrated that the three dimensions of corporate sustainable management activities (economic, social, and environmental responsibility) affect corporate performance via reciprocity and trust (expertize-based trust and benevolence-based trust) perception. However, previous studies show some inconsistent results for the effects of reciprocity and trust perception on the relationship between corporate sustainable management activities and corporate performance. Thus, this paper re-analyzes the relationships between the constructs based on various industries and customers. The empirical results can be summarized as follows. Expertise-based trust is affected not by social responsibility and environmental responsibility but economic responsibility.

목차 (Table of Contents)

• Abstract
• 1. 서론
• 2. 이론적 배경 및 가설설정
• 3. 연구방법 및 실증분석
• 4. 결론 및 시사점
• 참고문헌

참고문헌 (Reference)

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