To activate the stagnated regional economies, many municipalities are utilizing their regional festivals, thus the number of festivals amounted to 632 are growing. Some of them were selected to be Cultural Tourism Festivals. This festivals have the mu...
To activate the stagnated regional economies, many municipalities are utilizing their regional festivals, thus the number of festivals amounted to 632 are growing. Some of them were selected to be Cultural Tourism Festivals. This festivals have the multiple goals; revitalizing the regional economies, developing the regional culture and promoting the regional images.
This case study was performed on the 10 Cultural Tourism Festivals which were held in 2002. The results are ; firstly, the degree of participants’ satisfaction on them is hihg as 4.85. Especially it is higher in the experiential festivals than spectacular. Secondly, the participants of the festivals spent 64,488 won per person. They spent much more in the industrial festivals than non-industrial. Also they spent more on the food &everage, traffic, and commodities than on hotel and pleasures. Thirdly, the festivals affected respectively the regional economies as much as 8.8 billion won. And total income divided by the budget, namely the earning rate of the festivals was 15.3 times.