The words in broadcast greatly affect the general language of a society and the way of thinking of its people. Thus, observing and following the standard linguistic methods in broadcasting do not only preserve but also improve the quality of language...
The words in broadcast greatly affect the general language of a society and the way of thinking of its people. Thus, observing and following the standard linguistic methods in broadcasting do not only preserve but also improve the quality of language. This thesis is focused on the wrongful effects the 'pollution' of a language caused by the broadcast as an indirect educational system performing a great role on leading and changing the general language in a society.
This research for linguistic misusage in broadcast is based on 'broadcast language review cases', which had been internally conducted by KBS, dated from January, 1999 to May, 2000. Also, an analysis has been conducted over the variation of misusage and its differences due to the genres and anchors of programs. For the last, this thesis suggests the possible way to improve the languages used in broadcasting.
The mostly misused linguistic category was the pureness followed by politeness, formality, refinement, and impartiality. Especially, incorrect use of diction was the largest cause through out the cases. In general, 'review of input with care' was the largest correction requested; however, there were more 'request for the prevention of reoccurrence' specifically or the formality and the politeness.
There appeared the differences between channels. 1st radio channel had most problems in pureness and refinement, while formality for 2nd radio channel and politeness for 2TV were major causes of misuse.
By the genre, entertainment programs had the most correction requests, and 'information for living' was the second genre with large number of misuse. As 1TV had the most misuse in drama, 2-TV did over entertainment, talk-show, and comedy. 1st radio channel had especially large amount of misuse in news compare to other channels.
The analysis of cause over different occupation also has been conducted. The major driving group was 'producers' since they managed the subtitles and scripts, as they were responsible for the programs. Actors/actresses and professionally related groups were next major groups for misuse. For the 1st radio channel, main anchors and professionals for news and 'information for living' had the most problems, and 2nd radio channel had the most problem in general actors/actresses group. Generally, main correction requests for actors/actresses group, comedians, producers, and general non-professional groups were from entertainment programs.
On the summary, the major category with the most improper usage of words was pureness, and entertainment programs for genre, and producers and actors/actresses were for occupational group. Overall, the most and worst cases were all for pureness.
Thus indicated, it means that current broadcast is conducting poor use of standard diction and linguistic rules. Therefore, based on this result, there should be an instructive effort to educate producers and anchors to reduce the misleading usage of language through out the society. Moreover, the enhancement of review would also greatly improve the quality of programs.