1 변우희, "호텔선택속성에 의한 이미지 차별화 분석" 9 (9): 197-215, 2000
2 "한국 상용관광객의 호텔선택 및 이용속성 중요도 평가 연구 성별차이 비교를 중심으로" 11 (11): 41-54, 2002
3 "범주형자료분석에서 최적척도 방법들의 비교연구" 15 (15): 433-456, 1996
4 "방한 중국관광객 카지노시장의 특성" 25 (25): 179-194, 2002
5 "多量カテゴリカルデタの量化と主成分分析" 43 (43): 487-500, 2000
6 "Travel Market Segmentation and the Implementation of Marketing Strategies" 18 (18): 2-8, 1980
7 "Situational Influences on the Choice Criteria for Hotels by Leisure Travelers" 3 (3): 5-19, 1995
8 "Segmenting International Travel Market by Activity" 209-223, 1992
9 "Segmentation in Singapore" 80-87, 1990
10 "SPSSによるカテゴリカルデタ分析の手順" 東京書株式社 2001)
1 변우희, "호텔선택속성에 의한 이미지 차별화 분석" 9 (9): 197-215, 2000
2 "한국 상용관광객의 호텔선택 및 이용속성 중요도 평가 연구 성별차이 비교를 중심으로" 11 (11): 41-54, 2002
3 "범주형자료분석에서 최적척도 방법들의 비교연구" 15 (15): 433-456, 1996
4 "방한 중국관광객 카지노시장의 특성" 25 (25): 179-194, 2002
5 "多量カテゴリカルデタの量化と主成分分析" 43 (43): 487-500, 2000
6 "Travel Market Segmentation and the Implementation of Marketing Strategies" 18 (18): 2-8, 1980
7 "Situational Influences on the Choice Criteria for Hotels by Leisure Travelers" 3 (3): 5-19, 1995
8 "Segmenting International Travel Market by Activity" 209-223, 1992
9 "Segmentation in Singapore" 80-87, 1990
10 "SPSSによるカテゴリカルデタ分析の手順" 東京書株式社 2001)
11 "SPSS categories 10.0" SPSS Inc 1999
12 "Overlapping Product benefit Segments in the Lodging Industry A Canonical Correlation Approach" 10 (10): 159-166, 1998
13 "Motivation Participation and Preference A Multi segmentation Approach of the Australian Nature Travel Market" 6 (6): 159-180, 1997
14 "Marketplace Lodging Needs of Mature Travelers" 12-24, 1992
15 "Marketing for Hospitality and Tourism" Prentice Hall 1998
16 "Market Segments of Push and Pull Motivations A Canonical Correlation Approach" 8 (8): 32-38, 1996
17 "Key Factors in Guest Satisfaction" 44-51, 1988
18 "Isolating Differences in Hotel Attributes" 25 (25): 64-77, 1984
19 "Hotel Section Factors as they Relate to Business Travel Situations Journal of Travel Research" 42-48, 1993
20 "Hotel Marketing Strategy and the Theory of Reasoned Action" 8 (8): 5-10, 1996
21 "Frequent Travelers:Making them Happy and Bring them Back" 29 (29): 83-87, 1988
22 "Factors Considered Important in Hotel Accommodations by Travelers Stopping at Visitor Information Centers" 19 (19): 129-139, 1996
23 "Effects of Relationship Marketing on Repeat Purchase and Word of Mouth" 25 (25): 272-288, 2001
24 Chan, R. Y. K, "Choice Processes of Luxury Hotels in China Application of the Fishbein Ajzen Model" 5 (5): 5-21, 1998
25 "Attributional Analysis of Customers Hotel Selection Criteria by U. K Grading Scheme Categories" 36 (36): 20-34, 1998
26 "Answering the Eternal Question:What does the Customer Want?" 29 (29): 12-14, 1988
27 "Activity Segmentation of Japanese Female Overseas Travelers Journal of Travel" 1-22, 1993