Some Economic Perspectives on E-Business

다국어 초록 (Multilingual Abstract)

Recent lifeline with Internet and smart-phone is a new ICT-based revolution that has transformed the structure of economics and business activities in digital economy. This paper deals with some economic perspectives on the conceptual concerns on transaction costs, energy and environments, and glocalization strategies of e-business. First, we consider substantial differences between offline and online channel transactions and categorize three different aspects of transaction costs in the purchasing process in both channels. Second, we examine the aspects of e-business that affect environments and provide some considerations on energy savings, product-process design, logistics, and land use and urban planning. Finally, we present some opportunities and challenges posted by global e-business and outline how companies can achieve enhanced performance and competitive advantage through glocalization strategies of e-business.

목차 (Table of Contents)

• Abstract
• 1. Introduction
• 2. E-Business and Transaction Costs
• 3. E-Business and Environments
• 4. E-Business and Glocalization
• 5. Conclusion
• References