미디어 산업에 대한 유럽연합의 경쟁정책에 대한 연구

다국어 초록 (Multilingual Abstract)

This study address the European Union's competition policies on the media industry. As communication technologies develop and media industries integrate, competition policies become central to the every aspects of platforms and services. This paper examines competition policy based on the EU case.
The purpose of the EU's competition policies is to promote fair competition conditions among all the players, including firms and consumers, in the single European market on the basis of principle of an open market economy with free competition.
European Union's competition policies are categorized by concerted practices, abuse of dominant position, state aid, and public services. The prohibited practices are those which may affect trade between Member States and which have as their object or effect the prevention, restriction or distortion of competition within the common market. The policy also prevents companies with a dominant position in their economic sector from abusing this position and from distorting competition in intra-Community trade. It prohibits any form of State aid that is likely to distort intra-Community competition, on the grounds that it is incompatible with the common market. However, an absolute ban would be untenable. Therefore the EC Treaty provides for a number of exceptions to the principle prohibiting aid. Public service also can be regarded as central value for the European Union.
Therefore European Union's competition policy is not the public good in itself, but tries to compatible with the industrial policy and regional policy. That is applied to the media industry as a fair competition principle.