The transition from the mass production to the knowledge-based society changes not only the profound structure of communities, but also produces new opportunities for value creation, learning and production. In a transition period the social tensions ...
The transition from the mass production to the knowledge-based society changes not only the profound structure of communities, but also produces new opportunities for value creation, learning and production. In a transition period the social tensions of the new paradigm will represent the most crucial challenge for the politician and the layman alike. The cultural endowment with which each society will meet these challenges is crucial to the length of this transition period from a few years to a whole generation. With its large oil and gas production, Norway is currently one of the richest countries in the world. A stable political situation, egalitarian structure, highly educated population and high quality of life put Norway in a special position to reap the effects of this new paradigm.
In 1996 Norway invested about 2. 8 percent of GDP in hi-tech capital equipment, tanking third among the OECD countries with Sweden, following the U.S. (3.3 percent) and Switzerland (3.0 percent). At the same time, the Norwegian dependence on oil and gas revenues makes it both desirable and urgent to develop new types of economic activities that an provide the country with alternative sources of employment and income. A knowledge and innovation center in close proximity to and in cooperation with advanced technology companies, is an important element in such a strategy.
During the industrialization era Norway's comparative advantage was abundant hydroelectric power and rich sources of raw materials. In the information age, Norway has no special natural advantages as potential talent is evenly distributed among nations.
The key factors will consequently be the competence that the country can get from the talents of its population as well as developing the professional experience in knowledge-based activities Norway's traditionally strong industries have produced. Hence, we must use the strengths of our educational system, the current economic strength, the comprehensive welfare system and the general high quality of life to create attractive environments and attitudes for the transmission of learning, the acquistition of new knowledge, translating it all into new modes of production.
In this way key personnel and knowledge-intensive companies from abroad can be drawn to Norway and relationships with similar centers abroad can be strengthened.
To implement this vision Norway needs a lightouse and Fornebu, a peninsula right outside the capital Oslo, in the most attractive place to start from. But the vision must not stop there, because the whole country needs a new understanding of how values are created in the global knowledge intensive community.
The formula for success is based on strategically combining:
1. Domestic and foreign universities in cutting-edge research
2. Successful technology-based "role model" companies
3. A pool of skilled managers and entrepreneurs
4. A high quality of life to attract and keep people
5. An adequate pool of risk capital.
Norsk Investorforum- the interest organization for Norwegian venture capitalists in economic and industrial policy issues-orginally proposed this vision as a new way for Norway to meet the global challenge arising fro the information revolution and the transition towards the knowledge-based society.
1. Usually, it is the central or local authorities that decide to build some sort of technology center in response to low growth and high unemployment. Altenatively it is the universities that happen to own some land that take the initiative. The Fornebu project is investor initiated. It was Norsk Investorforum's members who a) originally formulated the vision, b) initiated the process and c) committed money to implement the project and to realize the vision. Furthermore this initiative was launched in a healthy economic environment with low unemployment.
2. The Oslo region has the highest density of R&D centers of all leading European cities. Norway offers a major reservoir of highly skilled and talented people at very competitive costs. Skilled people love Norway and its high quality of life.
3. Oslo is a European Capital without the drawbacks and congestion of the large European cities
In a close and novel cooperation between private investors and the state, Fornebu will create and nurture an arena where talent and ideas can come together in a multidisciplinary mode, thus fostering innovation and cross-fertilization. The community spirit of it will make the Fornebu experience not just an 8 a.m. to 4 p.m. work place but a continuous lifestyle where culture, outdoor recreation and family values also will play a crucial part.