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    방송 프로그램의 포맷에 대한 저작권 보호 및 실질적 유사성의 판단 기준에 관한 연구: 리얼리티 프로그램을 중심으로 = A Study on the Criteria of Copyright Protection of Broadcasting Program and Substantial Similarity: Focusing on the Reality Show

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    https://www.riss.kr/link?id=A77055618

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    다국어 초록 (Multilingual Abstract) kakao i 다국어 번역

    This paper investigates the copyright protection of the `format` of reality show, which is recently called as `new blue ocean` in the market of broadcasting contents. The format of broadcasting program has been paid attention to because it starts to generate commercial value. Nevertheless, the legal protection for reality show is limited because of the following nature of reality show. The producers of the reality show only presents the basic outline to the performers without concrete and pre-planed scripts, and consequently the final performance completes with the interaction among the players. Considering such unique characteristics of reality show, this study investigates the necessary conditions to be acknowledged as copyrighted works and the important criteria to judge the substantial similarities which have been applied to the related cases. The result shows that to protect the format of the program under the copyright law, the genre of the program could be considered as the criterion to judge creativity of compiled works. In other words, it is possible for the format of the program to be protected if it has the originality in the compounding and arranging of the key elements. In addition, to examine the substantial similarity between the reality shows it has to clarify 1) whether the program is created based on new production mechanism, and 2) whether key elements in the program are creatively selected or arranged. The goal of copyright protection is to seek the coordination of balance between creation and joint ownership. If the incentive to create and produce the new type of programs becomes bigger by protecting the format of the program under the copyright law, it is worthy of recognizing the need of the copyright of the format of the program and increasing the level of copyright protection.
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    This paper investigates the copyright protection of the `format` of reality show, which is recently called as `new blue ocean` in the market of broadcasting contents. The format of broadcasting program has been paid attention to because it starts to g...

    This paper investigates the copyright protection of the `format` of reality show, which is recently called as `new blue ocean` in the market of broadcasting contents. The format of broadcasting program has been paid attention to because it starts to generate commercial value. Nevertheless, the legal protection for reality show is limited because of the following nature of reality show. The producers of the reality show only presents the basic outline to the performers without concrete and pre-planed scripts, and consequently the final performance completes with the interaction among the players. Considering such unique characteristics of reality show, this study investigates the necessary conditions to be acknowledged as copyrighted works and the important criteria to judge the substantial similarities which have been applied to the related cases. The result shows that to protect the format of the program under the copyright law, the genre of the program could be considered as the criterion to judge creativity of compiled works. In other words, it is possible for the format of the program to be protected if it has the originality in the compounding and arranging of the key elements. In addition, to examine the substantial similarity between the reality shows it has to clarify 1) whether the program is created based on new production mechanism, and 2) whether key elements in the program are creatively selected or arranged. The goal of copyright protection is to seek the coordination of balance between creation and joint ownership. If the incentive to create and produce the new type of programs becomes bigger by protecting the format of the program under the copyright law, it is worthy of recognizing the need of the copyright of the format of the program and increasing the level of copyright protection.

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    참고문헌 (Reference)

    1 정상조, "창작과 표절의 구별기준" 서울대학교 44 (44): 197-140, 2003

    2 오승종, "저작재산권침해에 있어서 실질적 유사성 요건과 그 판단기준" 한국비교사법학회 10 (10): 449-480, 2003

    3 최경진, "저작권침해판단론-실질적 유사성을 중심으로 서평" 66-83, 2007

    4 권영준, "저작권침해판단론-실질적 유사성을 중심으로" 박영사 2007

    5 오승종, "저작권법" 박영사 2007

    6 하윤금, "왜 프로그램 포맷을 이야기 하는가" 2003

    7 편석환, "영상저작물의 저작권 침해에 관한 연구" 한국콘텐츠학회 7 (7): 107-118, 2007

    8 서달주, "실질적 유사성 검증방법의 도입 가능성" 14-26, 2006

    9 은혜정, "세계포맷개발 현황 및 향후 발전방안" 한국방송영상산업진흥원 48 : 1-19, 2008

    10 "서울남부지방법원 2004. 2. 16. 선고 2002가합 4017 판결"

    1 정상조, "창작과 표절의 구별기준" 서울대학교 44 (44): 197-140, 2003

    2 오승종, "저작재산권침해에 있어서 실질적 유사성 요건과 그 판단기준" 한국비교사법학회 10 (10): 449-480, 2003

    3 최경진, "저작권침해판단론-실질적 유사성을 중심으로 서평" 66-83, 2007

    4 권영준, "저작권침해판단론-실질적 유사성을 중심으로" 박영사 2007

    5 오승종, "저작권법" 박영사 2007

    6 하윤금, "왜 프로그램 포맷을 이야기 하는가" 2003

    7 편석환, "영상저작물의 저작권 침해에 관한 연구" 한국콘텐츠학회 7 (7): 107-118, 2007

    8 서달주, "실질적 유사성 검증방법의 도입 가능성" 14-26, 2006

    9 은혜정, "세계포맷개발 현황 및 향후 발전방안" 한국방송영상산업진흥원 48 : 1-19, 2008

    10 "서울남부지방법원 2004. 2. 16. 선고 2002가합 4017 판결"

    11 홍원식, "방송 콘텐츠 포맷 유통에 관한 탐색적 연구: 포맷 유통 실무진 심층 인터뷰를 중심으로" 한국방송공사 19 (19): 151-179, 2007

    12 배진아, "방송 시장의 포맷 거래에 관한 연구" 문화방송 9 (9): 6-36, 2008

    13 홍순철, "디지털미디어콘텐츠포맷산업 활성화를 위한 지적재산권 기초 연구" 2008

    14 법원행정처, "대법원 판례 해설"

    15 "대법원 2003. 11. 28. 선고 2001다9359 판결"

    16 홍승희, "극저작물의 저작권 침해 판단에 있어서 전형적․통속적 표현에 대한 소고" 73-97, 2007

    17 Maran, A, "Understanding the Global TV Format" Intellect Books 2006

    18 Sharp, J. M, "The Reality of Reality Television : Understanding the Unique Nature of the Reality Genre in Copyright Infringement Cases" 8 : 177-206, 2005

    19 Coad, J, "The Real Lessons Concerning Format Rights From the Celebrity/Survivor Proceeding" Michael Simkims LLP Solicitors Bulletin 2003

    20 최승수, "TV 리얼리티 쇼 포맷 표절. in: 저작권문화" 저작권위원회 2007

    21 "TV Globo Ltda. & Endemol Entertainment International B. V. v TV SBT PROC. N. 2315/01 AND 2543/01"

    22 Eickmeier, F, "Statutory Protection of Television Show Formats" 9 (9): 9-15, 1998

    23 "Sid & Marty Krofft Television Prods. v. McDonald's Corp., 562 F. 2d 1157 (9th Cir, 1977)"

    24 "Sheehan, Plaintiff, v. MTV Networks, Defendant. No. 89-Civ-6244. 1992 WL 58876 (S.D.N.Y.)"

    25 White, A. M, "Reality TV Shows Difficult Concepts to Protect" 20 (20): 3-7, 2004

    26 "Nintendo of America Inc v. Elcon Industries Inc. 564 F. Supp. 937 (1982)"

    27 "Nichols v. Universal Pictures Co. 45 F.2d 119, 121 (2d Cir. 1930)"

    28 "Metcalf v. Bochoco, 294 F. 3d 1069 (9th Cir. 2002)"

    29 Mackaay, E, "Legal Hybrids : Beyond Property and Monopoly?" 94 : 2630-2640, 1994

    30 Osenga, K, "Information May Want to Be Free, But Information Products Do Not : Protecting and Facilitating Transactions in Information Products" 30 : 2099-2140, 2009

    31 Abramson, E. M, "How Much Copying under Copyright? Contradictions, Paradoxes, and Inconsistencies" 61 : 133-147, 1998

    32 "Harvey Cartoons, v. Columbia Pictures 645 F. Supp. 1564 (S.D.N.Y.1986)"

    33 Fox, D, "Harsh Realities : Substantial Similarity in the Reality Television" 13 : 223-260, 2006

    34 Waller, E, "Formats : A global format perspective around the world in many ways" 2008

    35 Coad, J, "Format Rights; Reality and the law" 2008

    36 Lane, S, "Format Rights in Television Shows : Law and the Legislative process" 13 : 24-49, 1992

    37 "Feist Publications v. Rural Telephone Service Co., 499 U. S. 340 (1991)"

    38 Coad, J, "Endemol Wins Copyright Protection For Big Brother in Brazil" Swarturton Solicitors e-bulletin 2004

    39 "Endemol & TV Globo v. TV SBT (Brazil, 2001, unreported)"

    40 Dilanchian, N, "Copyright traps for Television formats" Dilanchian Lawyers 2007

    41 "Computer Associates International v. Altai, Inc. 982 F. 2d 693 (2nd Cir. 1992)"

    42 "Castaway Television Productions Ltd & Planet 24 Productions Limited v. Endelmol (Netherlands, 2004, unreported)"

    43 "CBS Broadcasting Inc., v. ABC. Inc., 02 Civ. 8813 (S. D. N. Y. 2003)"

    44 "Barries/Fraser Enters. v. Goodson-Todman Enters. Ltd., 1988 U.S. Dist. Lexis 146 (S.D.N.Y. 1998)"

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