전자 상거래 도입을 위한 업무-기술 적합성에 관한 연구 = Task-Technology Fit for Electronic Commerce Adoption

다국어 초록 (Multilingual Abstract)

Electronic Commerce (EC) has been adopted as a new business opportunity in such competitive business environment. Advent of new technologies on the internet facilitates organizations to set up their EC environments. Although many organizations can apply various kinds of technologies for their purpose in EC development from already developed tools and packages, there has been few research on how we can adopt and apply EC technology for the new environment development. In this research, we aim to suggest EC adoption model based on the task-technology fit. In this purpose, first, we propose a technical framework of EC from the value chain perspective. Second, we need to analyze task characteristics such as its procedure, contents, and requirements. Third, based on the matching the technical framework with the task characteristics, we suggest an EC adoption model. The adoption model consists of EC framework and adoption strategy. For the validation test of the model, we applied it to a trading business process. This research has an implication in that the proposed EC adoption model is useful in EC planning and strategy development.