This study investigate the mediating role of benefit sought and mindfulness in the process of the effect of tourism information on tourism experience. For this purpose, adopt mediating effect measurement method based on bootstrapping which suggested b...
This study investigate the mediating role of benefit sought and mindfulness in the process of the effect of tourism information on tourism experience. For this purpose, adopt mediating effect measurement method based on bootstrapping which suggested by Preacher and Hayes(2004) and Hayes(2010). Based on this bootstrapping method, carried out three different mediating effect as simple mediation, multiple mediation and double mediation. Result shows that tourism information effect on tourism experience through tourist``s benefit sought and mindfulness partially. Managerial implication and limitation of the study were also discussed.