기업전략과 정보기술 역할의 관련성 규명 및 연계유형이 정보기술의 효과성에 미치는 영향에 관한 연구 : 실증분석을 위한 측정변수에 대한 조작적 접근을 중심으로 Operational approaches in order to emperical analysis = A study on the relationship between corporate strategy and the role of IT, and the effect of their linkage types on IT effectiveness

다국어 초록 (Multilingual Abstract)

This study represents an early attempts at understanding relationship of corporate strategy and the role of IT within an organization. And the impact of their linkage types on IT effectiveness.
The most of this study, is to prescribe operational approach for an emperical analysis of conceptual research model. The research model consists of some general research questions An operational approach was developed to measure variables involved in the research questions. The specific variables and their measurement are discussed in this paper.
The Miles and Snow typology of strategic orientation has been validated and used extensively in previous emperical work in IS, marketing and strategic management. The typology captures business level strategic tradeoffs between internal and external orientation. This typology is used in a categorical scale for this study. Such scales simplify the measurement of complex multi-dimensional strategy construct.
McKenney and McFarlan provide a four-level typology that defines the role of IT within an organization. The four levels describe varying degree of integration with strategy. For instance, a 'support' role of IT represents a supportive role for IT which involves no integration beween IT and strategy.
Future studies can widen the scope of the discrepancy variables considered here and rigorously pursue theoretical insight provided by work on information management, innovation, political science and strategic managment.
However, this study attempted to explain the relationship between corporate strategy and the role of IT within an organization. more efforts on detailed research design are needed before data collection.

목차 (Table of Contents)

• Ⅰ. 서론
• Ⅱ. 이론적 배경
• 1. 기업전략에 관한 연구
• 2. 정보기술의 역할에 관한 연구
• 3. 정보기술의 효과성에 관한 연구
• Ⅲ. 연구모형 및 가설
• 1. 연구모형 및 연구문제의 제기
• 2. 연구가설
• Ⅳ. 실증분석의 설계
• 1. 연구변수의 측정방법
• 2. 설문지의 개발
• 3. 자료수집의 방법
• 4. 자료분석의 방법
• Ⅴ. 향후 연구진행의 방향
• 참고문헌
• ABSTRACT