The purpose of this study is to examine a relationship among creative leadership, rapport, job satisfaction and innovative behavior in service firms within structural equation model. Data has been collected from 196 respondents for this study using a ...
The purpose of this study is to examine a relationship among creative leadership, rapport, job satisfaction and innovative behavior in service firms within structural equation model. Data has been collected from 196 respondents for this study using a questionnaire method. The survey for the actual analysis of the research was done and analyzed with the officers and employees of service enterprises in Seoul area and Gyeonggi Provinces. The survey was done for 13 days from 1, April through 13, April, 2011. The following study results were revealed: First, creative leadership was related positively to job satisfaction, innovative behavior and rapport. Second, rapport was related positively to job satisfaction and innovative behavior, Third, job satisfaction was related positively to innovative behavior, Finally, rapport has been a moderating and mediating effects to relationship between creative leadership and innovative behavior.