This study of counter-culture, the cultural background of the Jean Fashion which expresses the consciousness and youthfulness of young shows the various social, cultural developments and the direction of growth for the Jean industry. Until now, the fa...
This study of counter-culture, the cultural background of the Jean Fashion which expresses the consciousness and youthfulness of young shows the various social, cultural developments and the direction of growth for the Jean industry. Until now, the fashion trend flowed from the elite. upper-class minority to the general public, however, in the case of the Jean Fashion, it has spread inversely to the upper-class from the young people who have adopted the life-styles of the lower, middle-class, working people. With the emphasis on Jean Fashion's establishment throughout and within a counter-culture influences, the first chapter explores the counter-culture's background theory and how fashion has metamorphisized in the counter-culture. 7 The second chapter explores the image of the jeans in the society of the youth and the general public. Finally in the third chapter, this study divides the images of Jean Fashion in the youth and the general population into classifications of Feminism, and Erotism and Disantlementation. Thus I came to the conclusion that the above stated theories have had great influence on the Jean Fashion industry. The appearance and feeling of the Blue Jeans became one of the favorite clothings of the modern people.