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      • 박물관 브랜드 마케팅 및 공간 프로모션 전략 -숙명여자대학교 내 정영양자수박물관 C·E·M 공간디자인을 중심으로-

        김은애,김예은,정채림,이진민,장미정,이성애 숙명여자대학교 산업디자인연구소 2017 숙명디자인학 연구 Vol.24 No.-

        본 연구는 정영양자수박물관의 콘텐츠를 활용한 통합 브랜드를 개발함에 있어 브랜드·디자인 ·마케팅을 융합한 시점에서 바라보고 그래픽아이덴티티, 제품아이덴티티, 공간아이덴티티 통합브랜드를 구축하는 일련의 프로세스를 밝히는데 목적이 있다. 이에 본 연구는 기존의 박물관 방문자들과 20-30대 여성을 대상으로, 디자인과 마케팅의 융합된 측면에서 도출된 ‘C·E·M’을 物, 事, 人, 場가 융합된 문화로 한정한다. 그 결과, ‘C·E·M’은 디자인과 마케팅 전략을 융합하여 로고 및 사인물의 그래픽디자인부터 제품디자인, 공간디자인에 이르기까지 일관성과 객관성, 스토리성을 도출한다. 끝으로 본 연구는 브랜드가 디자인과 마케팅을 융합하여 더 체계화된 G·I, P·I, S·I의 통합 브랜드 매뉴얼을 만든 것에 의의가 있다. 아울러 향후 이와 관련된 통합브랜드 디자인 개발에 있어서 기초 자료로 활용될 것으로 기대된다

      • KCI등재

        Statistical inference of acupoint specificity: forward and reverse inference

        Ye-Chae Hwang,Ye-Seul Lee,Yeonhee Ryu,이인선,채윤병 한국한의학연구원 2020 Integrative Medicine Research Vol.9 No.1

        Background: The acupoint specificity has been considered important issue in acupuncture research. In clinical aspects, it is essential to identify which acupoints are associated specifically with a particular disease. The present study aimed to identify the specificity of acupoint selection (forward inference) and the specificity of acupoint indication (reverse inference) from the online virtual diagnosis experiment. Methods: Eighty Korean Medicine doctors conducted the virtual medical diagnoses provided for 10 different case reports. For forward inference, the acupoints prescribed for each disease were quantified and the data were normalised among 30 frequently used acupoints using Z-scores. For reverse inference, diseases for each acupoint were quantified and the data were normalized among 10 disease using Z-scores. Results: Using forward inference we demonstrated the specificity of acupoint selection in each disease. Using reverse inference we identified the specificity of acupoint indication in each acupoint. In general, a certain acupoint can be selected specifically for a particular disease, and it has a specific indication for the disease. However, the specificity of acupoint indication and the specificity of acupoint selection are not always identical. Conclusions: The selection of an acupoint for a particular disease does not imply that the acupoint has specific indications for that disease. Inferring the specificity of acupoint indication from clinical observations should be considered.

      • KCI등재

        A Study on Influence of Family Members` Conflict-Inducing Factors on Travel Behaviors During Family Travel

        Ye Byeong Chae 한국관광연구학회 2014 관광연구저널 Vol.28 No.10

        The purpose of the study was to predict conflict-inducing factors among family members through examining such factors caused during family travel in our nation and providing basic data for researching travel behaviors through identifying different conflict-inducing factors during changed family travel. So, most of all, this study examined different conflict-inducing factors between a decision-maker and each family member by family life-cycle during family travel in terms of tourism science, in other words, of understanding tourist behaviourism. Accordingly, firstly it is expected that smooth communication among each stakeholder will be done during decision-making on family travel. Secondly, it is expected that mutual trust will be established through convergence of opinions among stakeholder. Thirdly, it is expected that trial and error during familial decision-making will be prevented through predicting conflict-inducing factors among family members.

      • KCI등재

        축제 여행정보 습득에 따른 여행객 행동 차이에 관한 연구

        채예병(Chae, Ye-Byeong) 한국산학기술학회 2012 한국산학기술학회논문지 Vol.13 No.12

        본 연구는 여행객이 관광정보시스템(TIS : Tourism Information System)을 통한 여행정보 습득시 여행정보의 중요도(기대·계획단계)와 성취도(경험단계)의 차이를 규명함으로써 여행객들은 어떤 여행정보를 탐색하고 소비하는지, 여행정보 행동의 차이를 규명하는데 본 연구의 1차적인 목적이 있다. 또한 이를 중심으로 축제 여행 정보 제공시 여 행객의 만족과 잠재 고객 확보를 위한 정보 개발 및 활용할 수 있는 기초자료를 제공하고자 하는데 본 연구의 목적 이 있다 하겠다. 이에 연구결과를 종합해 보면 다음과 같다. 첫째, 축제에 참여한 여행객들은 사전에 여행정보를 상 대적으로 습득하지 하지 않고 참여하고 있는 것으로 파악되었다. 둘째, 축제여행정보는 축제참여시 중요도와 경험 후 성취도에는 차이가 있는 것으로 규명되었다. Through Tourism Information System, we can know, how much we feel importance of travel information and how to they spending, research when they need to go to travel according to we have to realize about anticipation/planning phase and on-site phase are different exactly. This purpose is how to get a basic data when we support with tourist about information of festival in travel and also how to give satisfaction for tourist and how many tourist wants to join the travels in addition, it is possible to we can develop all of things about travel informations. This is a result of research. First, all of the tourists participate the FESTIVAL, even though they didn’t get any informations about travel. The second, information of festival in travel has different feeling between importance of participate in festival and performance after experience.

      • KCI등재
      • KCI등재

        TSC中 ‘離合詞’ 작문을 통한 오류분석

        蔡藝玲(Chae, Ye-reyong) 중국어문학연구회 2016 중국어문학논집 Vol.0 No.98

        Learners of different levels are found in Chinese language speaking lessons. The learners commit various types of grammatical errors in this learning process, and the most often committed errors is double-ply thread. Among double-ply threads, the most often found errors is accompanies double-ply thread, where the double-ply thread is misunderstood as a verbs and the writer makes a mistake of writing in the order of “Subject+ Verb+ Objective”. Also, among the double-ply threads, the double-ply thread which already has an objective such as in accompanied double-ply thread should be separated with the verb, but the learners often misunderstand the words as verbs and use them. In order to solve this problem, the composition practice shall be proceeded using the accompanied double-ply thread. According to the characteristics of the double-ply thread(LeeHapSa), the ‘double’(Lee) and ‘ply’(Hap) are free, but they are much limited in terms of the grammatical rules. Most of the cases are the examples which occur due to the use errors such as overlapping of a prepositional particle, 시량사, 동량사 or verb when double-ply thread is expanded. This report shall explain in detail the differences between the verb and the double-ply thread through such examples.

      • KCI등재
      • 관광지 이미지의 관광 전ㆍ후 관광 태도에 미치는 영향연구

        채예병(Chae, Ye-Byeong) 국제관광산업학회 2013 국제관광산업연구 Vol.6 No.1

        The study is designed to figure out the factors that enhance a tourist's revisit intention by verifying the correlation between Incheon's overall image and attraction, examining changes in the image of the city before and after a tourist's visit to the city, and assessing the tourist's satisfaction with tourist destination. First, a test of the study model shows that the image of Incheon has significant influence on the improvement of the overall image of the region. In this sight, it is urgently sought to keep the tourist sites clean and upgrade the convenience related to the historical sites and walking trails.. Second, while before and after a tourist's visit to Incheon, the image of the amenities for tourists, the regions's attraction as a tourist destination, negative and provocative images are influential. Yet, the image of the amenities for tourists has proven to exercise the greatest influence on the regions' topicality. And discovery of useful local products can help upgrade the image of Incheon. Third, attention should be paid to the accommodation for tourists from a long-term perspective to make sure that children who engage in sea experience live with enduring memories. Lastly, as part of tourism resources, traditional Korean houses should be preserved to provide visitors with an opportunity to sample the living of our ancestors. Unless tourists' needs are correctly figured out before a project is implemented, it will lower tourists' satisfaction and decrease their revisits.

      • 단열재 종류 및 방습층 유무에 따른 벽체 습열 성능 및 곰팡이 성장 위험성 분석

        채예나(Ye Na Chae),김선혜(Sean Hay Kim) 대한설비공학회 2020 대한설비공학회 학술발표대회논문집 Vol.2020 No.6

        본 연구에서는 단열재 종류, 방습층 유무에 따라 10가지 케이스를 선정하여 이에 대한 습열 성능과 곰팡이 성장 위험성을 평가 분석하였다. 단열재로 글라스울을 사용한 경우에만 내부 결로가 발생하는 것으로 나타났다. 모든 케이스에서 상대습도가 80% 이상이 되는 계면이 발견되었으며, 구조체와 단열재 사이 경계면의 상대습도가 방습층을 사용하지 않았을 때 더 낮은 것으로 나타났다. 방습층을 사용한 경우 여름철에 단열재와 방습층 경계면의 상대습도가 상승하였다. 또한 모든 케이스의 구조체, 단열재 사이 계면의 곰팡이 발아 상태지표인 MI가 준공 후 1~2년간 5~6으로 해당 기간 동안 곰팡이 성장 위험성이 높은 것으로 나타났다.

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