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        재인청을 통한 김숙자 춤의 유형적 특성 연구

        김말애(Kim, Mal-Ae),최현주(Choi, Hyun-Joo),이소정(Lee, So-Jung) 한국체육과학회 2012 한국체육과학회지 Vol.21 No.5

        The concept of the traditional dance may refers to those ones that has more than 100 years of historic power of transmission preserving identity of national culture and it also may last long if they have back up from clear will and value of objective rather than habitual transmission in terms of transmission tasks. Being a principle subject of such traditional dance transmission, deceased Kim Sook Ja, a holders of intangible cultural heritage "Dosalpuyi-chum" is an unique dancer accomplished recreation of traditional dance by regrouping Gyeonggi traditional dance through HwasungJaeinchung the center of artistic dance skill and talent. Matter of factly, HwasungJaeinchung was an origin of cultural heritage which built the foundation of the national culture, where the supereme artisis at that period of time had received educations there or had direct or indirect connection with this place, and Kim Sook Ja was trained here through her father who had connection with Jaeinchung at the same time completed all training course from Gwonbun. Thus, the dance left by her can be classified into jaein-line dance and Shamanistic-line dance, and most of those dances maintain their original forms unlike other dances of Gibang-line, while both of them were mixed the technique of Jaein and the restraint of shaman to be created and purified as being the truthful beauty of stage. In fact, persons belong to Jaeinchung-the extremely lowest grade of people-were the persons to have implemented historical transmission of our traditional cultural heritage to be existed today, and their artistic value met new opportunities highilighted in the age that prevails multi-national culture, and the effort and will of Kim Sook Ja in the process of transmission to succeeding generation left tremendous significance in preserving traditions as being a truthful artist of this age.

      • KCI등재
      • KCI등재
      • KCI등재

        여가 활동 참여에 있어 무용공연의 광고 영상 매체와 비 영상매체가 관람객 인식에 미치는 영향

        김말애(Mal Ae Kim),최현주(Hyun Ju Choi),김인숙(In Suk Kim) 한국사회체육학회 2008 한국사회체육학회지 Vol.0 No.34

        Real estate affects customers` overall lives a lot and customers` decisions related with real estate are influenced so much by advertisement. Thus, advertisement as an important real estate marketing strategy can change according to the selection of advertisement media. This study divides drastically changing various advertisement media into image-media and non-image-media and analyzes the difference of the customers` recognition for those two media groups. The investigation method of this study was 20 places of Seoul City location aerobic clubs for total 15 days from November 1, 2007 to November 15 and. The extraction of a specimen utilized convenience sampling method and, As for the questionnaire paper making, a responder made a questionnaire through oneself evaluation entry law (self-administration) which I shook, and answered by oneself. 500 people, but analysis used 257 parts except 243 parts with a judged questionnaire paper the collected questionnaire underground when insincere. The reason is because it analyzes influence to amount for new customer creation to keep an advertisement of the aerobic club which utilized various pictures and a rain picture medium in a study. This study shows that because image-media advertisement better meets the needs of customers in a visual aspect than non-image-media advertisement. Select image-media than non-image-media when constructing a distribution advertisement strategy. Therefore, It is important to differentiate and segment advertisement media by using image-media which is superior in a audio-visual aspect in the fast changing new media era.

      • KCI등재
      • KCI등재후보
      • KCI등재

        전통춤의 공연문화산업화를 통한 발전 방안

        조보라(Bo Ra Cho),김말애(Mal Ae Kim) 한국사회체육학회 2011 한국사회체육학회지 Vol.0 No.43

        The 21st century could be called an age of culture, and culture is one of the mandatory, key factors to anaffluent and happy life. In the past, culture was simply for the sake of some privileged classes, but that is highlighted as a high value-added industry in modern society. In advanced countries, performing art is already in an industrialization stage as culture. In our country, however, it`s no exaggeration to say that there have been no successful domestic attempts to industrialize traditional dance as a performing culture. The purpose of this study was to examine the possibility of the development of traditional dance into a performing culture and to discuss how to make it happen. The ways to industrialize traditional dance could be suggested as below: First, social prejudice against traditional dance should be rooted out. Second, well-educated and well-experienced experts should be involved in the production of traditional dance performance. Third, the government should offer official assistance to traditional dance performance. Fourth, the potential audience of a performing culture, who are the clients of it, should accurately be grasped above all. Fifth, aggressive fund-raising efforts are required. Finally, external communication should be reinforced to actualize overseas performance of traditional dance, and overseas publicity should be strengthened.

      • KCI등재

        체육공원내의 야외공연장 건립에 관한 法制

        이성호(Sung-Ho Lee),김말애(Mal-Ae Kim) 한국콘텐츠학회 2012 한국콘텐츠학회논문지 Vol.12 No.1

        본 연구에서는 야외공연장과 관련된 공연법, 도시공원 및 녹지에 관한 법률 그리고 건축법에 대하여 살펴보았다. 그 결과, 공연과 관련된 산업은 그동안 국가의 큰 정책과 법의 테두리에서 보호받지 못하고 독자적으로 성장해 왔다. 공연법제적인 측면에서도 공연예술의 자유나 공연활동의 진흥보다는 법제를 세분화시켜가며 문화예술에 대한 규제 일변도의 정책을 취했다. 1999년 1월 각본심의제 폐지를 포함한 총 17건의 규제가 전면 폐지되었고, 6건의 규제도 대폭 완화하였다. 또한 문화예술의 중요성이 인식되어 정부 차원에서 육성 및 지원하기 위하여 공연예술 스태프 인력양성, 공연장에 대한 국가보조 등 실질적인 공연예술정책 제도가 도입되었다. 공연예술에 있어 무대조명, 음향, 무대기계 등 전문인의 참여의 필요성이 각인되었다. 이로써 정부수립 이후 50여년만에 공연예술에 대한 많은 규제가 공공질서 유지를 위한 최소한의 사항만 제외하고 모두 폐지되었다. 2002년엔 ‘공연’의 정의에서 ‘영화’를 제외시킴으로써 일제시대부터 제도적으로 남아있던 공연신고 제도가 영원히 폐지되었다. 이후 공연법이 규제위주의 법에서 공공복리 증진에 기여해야 하는 시대적 상황을 반영한 지원?육성 정책의 법제로 전환되었다. The performance-related industry has grown independently without being protected by the nations great policy and legal boundary in the meantime. Even in the aspect of performance Act, the thoroughly pro-regulation policy on culture & art was taken while proceeding with segmenting the legislation rather than the freedom of performance art or the promotion of performance activity. Totally 17 cases of regulations including the abolition of scenario review system in January 1999 were fully abolished. Even 6 cases of regulations were steeply eased. Also, the importance of culture & art was recognized. Thus, to promote and support it in the governmental dimension, the substantial performance art policy system was adopted for training the performance art staff manpower and the national subsidy on performance hall. In performance art, the necessity of professionals participation was imprinted such as stage lighting, sound, and stage machine. Accordingly, many regulations on performance art were all abolished except only the minimum issues for maintaining public order in about 50 years since the establishment of the government. Movie was excluded from the definition of public performance in 2002. Thus, the performance report system, which had been left institutionally from the Japanese colonial period, was eternally abolished. Following this, the performance Act was changed into the legislation of the supporting?promoting policy, which reflected historical situation of needing to contribute to promoting public welfare, from the regulation-centered Act.

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