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지속가능경영으로서의 공유가치창출(CSV) 활동이 기업이미지 및 고객만족에 미치는 영향: 공기업과 사기업 비교
한인호,서영욱 대한경영학회 2024 大韓經營學會誌 Vol.37 No.1
지속가능경영은 기업이 이윤을 창출하고 파산의 가능성을 낮추어 경제적으로 지속 성장하고, 환경적으로는 건전한효과를 이끌어내며, 사회적인 책임을 다하여 사회와 조화를 이루고자 하는 노력을 다하는 것으로, 주주가치를 제고시킴과 동시에 외부 이해관계자들에게 사회적, 환경적 가치를 더하고자 하는 기업의 정책으로 볼 수 있다. 지속가능경영을가능하게 하는 정책 수단의 하나로 기업의 사회적 책임활동(CSR)이 대두되었으며, 이는 공유가치창출(CSV) 활동으로진화하였다. 본 연구에서는 기업의 공유가치창출 활동이 기업에 대한 소비자의 인식 및 만족 상태에 영향을 미칠 수 있는 메커니즘을 분석하고, 기업 유형에 따른 차이점을 확인하고자 하였다. 연구를 위하여 공유가치창출 활동을 활발히 전개하고있는 공기업과 사기업의 제품과 서비스를 경험한 소비자를 대상으로 총 441부의 설문을 수집하였고, SmartPLS 4.0 프로그램을 이용하여 구조방정식 모형을 분석하고 연구 모형과 가설을 검증하였다. 연구 결과 공유가치창출 활동은 소비자의 지각된 따뜻함과 유능함에 긍정적 영향을 미치고, 지각된 따뜻함과 유능함은 고객만족에 긍정적인 영향을 미치고 있었다. 또한, 지각된 따뜻함이 고객만족에 미치는 영향은 공기업보다 사기업이크고, 지각된 유능함이 고객만족에 미치는 영향은 공기업이 사기업보다 큰 것으로 확인되어 공기업과 사기업으로 분류한 기업유형에 따른 차이점이 존재하였다. 연구 결과를 바탕으로 기업의 경영 전략 수립에 필요한 시사점을 제시한다. Corporate Sustainability management is a company's policy of enhancing shareholder value and adding social and environmental value to external stakeholders by making profits and lowering the likelihood of bankruptcy, continuing to grow economically, bringing about sound environmental effects, and achieving social responsibility. Corporate social responsibility activities(CSR) have emerged as one of the policy measures to enable sustainable management, which has evolved into shared value creation(CSV) activities. As one of the policy measures to enable sustainability management, Corporate Social Responsibility(CSR) activities emerged, which developed into Creating Shared Value(CSV) activities. In this study, 441 copies of survey data were collected from consumers who experienced product use and services by public and private enterprises that are engaged in CSV. The hypothesis of this study was verified using SmartPLS 4.0 program. According to the results of data analysis, The results revealed that CSV activities had a positive effect on consumers' perceived warmth and competence, which had a positive effect on customer satisfaction. Furthermore, it was observed that the impact of perceived warmth on customer satisfaction is greater for public enterprises compared to private enterprises, while the impact of perceived competence on customer satisfaction is greater for private enterprises compared to public enterprises. And there are differences according to the type of enterprise. Based on the research results, the implications necessary for establishing a company's management strategy are presented.
한인호,서상현,구성욱,진동규,김근수 연세대학교의과대학 2010 Yonsei medical journal Vol.51 No.3
Purpose: We investigated types and prevalence of coexisting lesions found on whole spine sagittal T2-weighted images (WSST2I) acquired from magnetic resonance imaging (MRI) and evaluated their clinical significance in surgical degenerative spinal diseases. Materials and Methods: Coexisting spinal lesions were investigated using WSST2I from 306 consecutive patients with surgical degenerative spinal diseases. Severity of coexisting lesions was classified into four grades (0-3). Lesions of grade 2 and 3 were defined as “meaningful coexisting spine lesions” (MCSL). Degenerative spinal diseases were classified into three pathologies: simple disc herniation, degenerative spinal stenosis, and ligament ossification disease. The relationships between MCSL, gender, age, and primary spine lesions were analyzed. Results: MCSL were found in 95 patients: a prevalence of 31.1%. Five out of 95 MCSL were surgically managed. The most common types of MCSL were disc herniation with 13.1% prevalence, followed by degenerative stenosis (9.5%) and ligament ossification diseases (6.8%). Older patients (age ≥ 40) showed a significantly higher prevalence of MCSL than younger patients. There was no significant difference between male and female patients. The prevalence of MCSL was significantly higher (52.4%) in ligament ossification diseases than in disc herniation or spinal stenosis. Conclusion:Degenerative spinal diseases showed a high prevalence of MCSL, especially in old ages and ligament ossification diseases. WSST2I is useful for diagnosing coexisting spinal diseases and to avoid missing a significant cord-compressing lesion.
한인호,이인섭,최재혁,백홍수 한국생체재료학회 2006 생체재료학회지 Vol.10 No.2
Since middle of 20 century, so many efforts have been conducted to make excellent biocompatible biomaterials especially for quick and firm osseointegration. SiO2-CaO-NaO-P2O5 system was proposed with the name of 멊ioglass? Bioglasses provide the convenient surface for hydroxyapatite formation when they are immersed in the body fluids. Bioglasses are the first artificial materials which can make direct bonding to the bone. Alkali treatment to metals and zeta-potential experiment are reviewed to investigate the essential component for the hydroxyapatite formation. It is uncovered that the essential component is not Si, Ca nor P but hydroxyl group.