전원주택단지의 잠재수요특성에 관한 연구 -대구광역권 지역을 중심으로

다국어 초록 (Multilingual Abstract)

Most people living in the modem society desires to live in countryside environment with friendly neighborhoods. As the result of the steady economic growth ever since the 1970s, the 3-basic human living requirement are satisfied. However, our living environment is getting deteriorated. As the income steadily, people are more interested in the Quality Of Life and the quality of living environment. As a result, many people moves from the notorious living environment in urban area to countryside. This moves stimulates housing development in countryside adjacent to the metropolitan area.
Since the garden Housing(housing located in the countryside) development is a new type of the real estate development, there are many trail-and error in the development process; such as marketing failure, environmental damage due to the unplanned development.
The purpose of this thesis is to suggest the development strategies of the garden housing site based on the market demand analysis. From the empirical study of the thesis, the garden housing site development in daegu metropolitan area are expected to be a failure because of the lack of the market study. The garden housing developrment conducted so far are far short of the proper strategies in terms of the~ establishment of development concept, site selection, site and housing(building) design and Marketing. From the empirical study of the thesis, we developed the following garden housing site development strategies,
First, the development concept should be focused, on the market demand and community building.
Second, community infrastructure facility and common facilities should be provided through the large-scale site development.
Third, Garden housing sited should be located with 1-hour commuting distance from the central city. The natural surroundings of the sited should be located near the mountain or lakes.
Fourth, Community building concept should be applied in the site design.
Fifth, It is desirable to build house which is marketable and demand-oriented. The marketable housing characteristics are the lot size 100-150 pyung with 30 pyung building area, and building structure is either lumber housing or log-housing.
Sixth, it is required very elaborately marketing strategies such as the pricing strategies and market segmentation strategies and so on.

목차 (Table of Contents)

• 목차
• I. 서 론 = 1
• 1. 연구의 배경 및 목적 = 1
• 2. 연구의 내용 및 방법 = 4
• II. 전원주택에 관한 이론 및 선행연구 고찰 = 5
• 1. 전원주택, 전원주택단지의 개념 = 5
• 1) 전원주택의 개념 = 5
• 2) 전원주택단지의 개념 = 6
• 2. 전원주택, 전원주택단지의 형성배경 및 입지요인 = 7
• 1) 전원주택의 형성배경 = 7
• 2) 전원주택의 입지요인 = 10
• 3. 전원주택 및 전원주택단지의 기능 = 11
• 1) 순기능 = 11
• 2) 역기능 = 12
• 4. 전원주택, 전원주택단지의 유형 = 13
• 1) 규모에 따른 분류 = 13
• 2) 개발방식에 따른 분류 = 15
• 3) 입지에 따른 분류 = 16
• 4) 건축형태에 따른 분류 = 17
• 5) 수요계층에 따른 분류 = 19
• 5. 전원주택단지의 개발과정 = 19
• 6. 전원주택단지의 개발방식 = 23
• 7. 전원주택단지개발과 관련한 법제 = 24
• 8. 전원주택단지에서의 커뮤니티(공동체)의 설현 = 27
• 1) 전원주택 단지계획 = 27
• 2) 커뮤니티와 코하우징(협동주택) = 28
• 3) 커뮤니티(공동체)를 위한 공동시설 = 31
• III. 전원주택단지의 시장분석 = 33
• 1. 시장분석 = 33
• 1) 시장분석의 의의 = 33
• 2) 시장분석의 역할 = 33
• 3) 시장분석의 요소 = 34
• 2. 전원주택단지의 수요분석 = 35
• 1) 수요분석의 의의 = 35
• 2) 수요분석의 요소 = 35
• 3) 수요결정의 요인 = 36
• 3. 전원주택단지 수요분석 모형의 설정 = 42
• IV. 대구광역권 전원주택단지의 수요분석 = 43
• 1. 대구광역권 전원주택단지의 개발특성 및 문제점 = 43
• 1) 분석방법 = 43
• 2) 입지특성 및 문제점 = 44
• 3) 건축특성 및 문체점 = 46
• 4) 단지특성 및 문제점 = 47
• 5) 사장특성(마케팅특성) 및 문제점 = 48
• 2. 대구광역권 전원주택단지에 대한 수요조사 = 50
• 1) 조사방법 및 조사내용 = 50
• 2) 개인적 특성 = 50
• 3) 입지특성 = 64
• 4) 주택특성 = 69
• 5) 단지특성 = 74
• V. 대구광역권 전원주택단지의 개발전략 = 81
• 1. 개발컨셉의 설정 = 81
• 2. 입지선정전략 = 81
• 3. 건축전략 = 82
• 4. 단지설계전략 = 83
• 5. 개발방식선정 전략 = 84
• 6. 마케팅전략 = 85
• VI. 결론 및 제언 = 87
• 참고문헌 = 90
• 영문초록 = 92
• 부 록 = 94