홍대앞 문화들의 변화에 대한 고찰 : 1990년대 후반 이후 홍대앞 다시 보기

다국어 초록 (Multilingual Abstract)

This study aims at investigating the culture at Hongdae Area which has manifested self-generated and unique culture in order to explore how the study on city space and cultural studies could be integrated. Accordingly, it focuses at how the culture at Hongdae Area has changed since the late half of 1990s, and inquires into what changes it has experienced ultimately in terms of quality through these changes. Also, it seeks for a method to develop these circumstances by discussing its fundamental reasons overall.
Though the culture at Hongdae Area has occupied an important place by contributing to rather productive diversity of culture in consumption-oriented culture focusing uniform mass production which has been prevalent in South Korean society until now, just few studies on the culture at Hongdae Area have been conducted. Moreover, the previous studies were prone to describe cultural phenomena and repeatedly produce discourses, so that concrete audience studies based on diversity have rarely carried out in reality. So this study was launched on the basis of the recognition that this phenomenon has appeared in academic discourse as well as did appear in media discourse in a similar way, in order to overcome these limitations.
To this end, it reviews the existing literatures to consider the change of culture first, thereby understanding the current of changes through field works. But it is judged to be somewhat insufficient in grasping all the changes for years with this method only, so this study tried to grasp how the culture at Hongdae Area has changed through in-depth interviews with the long time residents at the area or the persons concerned in the culture at Hongdae area.

목차 (Table of Contents)

• 제1장 서론: 문제 제기 및 연구 목적 = 1
• 제2장 연구방법 = 4
• 제1절 서베이 결과의 요약 = 5
• 제2절 심층 면접 안으로 들어가기 = 9
• 제3절 현장으로 들어가기 = 13
• 제3장 선행 연구 검토 = 16
• 제1절 학술 담론 분석 = 16
• 1. 문화 분석 텍스트로서의 홍대앞 = 19
• 2. 연구자 지위의 한계 = 19
• 3. 홍대앞 문화의 유형화 = 20
• 제2절 미디어 담론 분석 = 21
• 1. 문화 발전소로서의 홍대앞 vs. 향락적 공간으로서의 홍대앞 = 24
• 제3절 공간 연구의 필요성 = 25
• 제4장 홍대앞 문화들의 변화 = 28
• 제1절 라이브 클럽과 인디 밴드의 등장 = 28
• 제2절 인디 음악 씬(scene)의 확산과 공간의 분화 = 32
• 제3절 침체, 댄스 클럽의 유입 그리고 소비문화 = 37
• 제4절 다양해진 문화 그리고 대안적 공간의 등장 = 41
• 제5장 결론 = 45
• 참고문헌 = 49
• APPENDIX 1 홍대앞의 연간 문호 행사 및 축제 = 53
• APPENDIX 2 홍대앞 이미지 형성에 미치는 미디어의 영향에 관한 조사 = 55
• APPENDIX 3 심층 인터뷰 대상자 선발을 위한 설문 = 67
• ABSTRACT = 73