1. 사이버 쇼핑몰, 송용욱, 권순범, , 1999
2. 현대 마케팅론, 한희영, , 1987
3. Retailing on the Net, Reynolds, , 1998
4. The Internet Shopper, Douthu, A.Garcia, , 1999
5. 소비자행동분석, 유동근, 소비자행동분석, , 1997
6. 현대마케팅원론, 임종원, , 1996
7. Consumer Behavior 4th ed, Solomon, "Consumer Behavior, , 1998
8. Consumer Behavior, Random, Gohen, "Consumer Behavior, , 1981
9. Gauging the Impact of design, Mandel, , 1997
10. The Theory of Buyer Behavior, Sheth, Jagdish N, The Theory of BuyerBehavior, , 1969
11. 사회과학 조사방법론, 채서일, 法文社, , 1990
12. 온라인 쇼핑몰의 유형, 제일금융원, , 1997
13. Toward a Sociology ofConsumption, R.N.Mayer, Nicosia, , 1976
14. Usability Engineering, Cambridge, Nielsen, "Usability Engineering, , 1993
15. Marketing Channels, Prentice Hall, Stern, Anne T.Coughlan, "Marketing Channels, , 1996
16. Predictorsof Online Buying Behavior, Eric J.Johnson, Bellman, , 1999
17. The state of Internet marketing-1999, Pollack, , 1999
18. Intermediaries and Cybermediaries. A Continuing Role forMediating Players in the Electronic Marketplace," Journal ofComputer-Mediated Communication, 1(3)Schiffman, John G. Joseph F. Dash, and William R. Dillion(Summer1997), "The Contribution of Store-Image Characteristics toStore-Type Choice, Charles Steinfield, Sarkar, "Intermediaries and Cybermediaries. A Continuing Role forMediating Players in the Electronic Marketplace, , 1995
19. Designing the user Interface, reading, Shneiderman, "Designing the user Interface, , 1987
20. A Behavioral Conception ofRetail Image, Leonard L.Batty, Kunkel, , 1968
21. SPSSWIN 10.0을 이용한 통계분석, 최이규, 정충영, , 2001
22. The Internet and InternationalMarketing, L.R.Klein, Quelch, , 1996
23. 인터넷쇼핑 채택에 관한 연구, 송창석, , 1999
24. Identifying Determinants of RetailPatronage, Stephenson, , 1969
25. The case against user interface consistency, Grudin, , 1989
26. A Strategic Analysis of ElectricMarketplaces, Bakos, , 1991
27. A NewMarketing Paradigm for Electronic Commerce, Hoffman, Novak, , 1996
28. Communication Technology: The New Media in Society, Rongers, Communication Technology The NewMedia in Society, , 1986
29. Retail Management AStrategic Approach, Prentice Hall, Joel R.Evans, Berman, "Retail Management AStrategic Approach, , 1995
30. Understanding attitude and predicting socialbehavior, Fishbein, Icek, , 1980
31. 인터넷 쇼핑몰과 백화점의 전략적 제휴, 임채운, , 2001
32. ConsumerValues and the Importance of Store Attributes, Orhan Erdem.A, , 1999
33. 가상환경에서의 연결마케팅에 관한 연구, 송창석, , 1996
34. Defining Virtual Reality DimensionsDetermining Channels, Steuer, , 1992
35. A Path-Analytic Exploration of Retail Patronage Influence, Monroe, , 1975
36. Store Image and The Prediction ofPerformance in Retailing, Hildebrandt, , 1988
37. 가상점포의 고객 만족 결정요인에 관한 연구, 유성진, 가상점포의 고객만족 결정요인에 관한 연구, , 1999
38. Commercial scenarios for the Web:Opportunities and Challenges, Hoffman, , 1995
39. EC 환경 하에서의 소비자 행태분석에 관한 연구, 한국정보사회진흥원, , 1998
40. Consumer Trust in an Internet Store: ACross-Cultural Validation, Saarinen L, Javenpaa S.L, , 1999
41. 소비자의 가상 점포 선택행위에 대한 실증 연구, 전종근, 임종원, 강명수, 한국마케팅학회, "마케팅 연구, , 2000
42. Meaning of Image :A Survey of Empirical andHypothetical Evidence, Lindquist, Meaning of Image: A Survey of Empiricaland Hypothetical Evidence, , 1974
43. 백화점 고객의 점포내 행동유형과 의복구매행동, 박지수, 이은영, 한국의류학회, 서울대학교 석사학위논문, , 1998
44. Aggregate Department Store ImageㆍSocial and Experimental Factors, Wyckham, , 1976
45. Risk Handling in Consumer Behavior-An Intensive Study of Two Cases, Cox, Risk Handling in Consumer Behavior - AnIntensive Study of Two Cases, , 1967
46. Does Television Viewing Influence StoreImage and Shopping Frequency, Leon Arons, , 1961
47. 전자상거래에서의 구매의도 결정요인에 관한 연구, 김상용, 박성용, , 1999
48. 가상현실 인터넷 쇼핑몰이 구매의도에 미치는 영향, 이건창, , 1998
49. 소비자 구매행동에 있어서의 점포선택에 관한 연구, 정성채, , 1982
50. 인터네트 전자상거래, 산업구조 일대변혁 몰고 온다, 정은아, "인터네트 전자상거래, , 1996
51. Predict ing s upermarket t rade:implicat ions for market ing management, M.A.Sewall, Stanly, , 1978
52. Electronic Shopping the Effect ofCustomer Interfaces on traffic and Sales, Loshe, , 1998
53. 백화점 이용고객의 점포선택과 브랜드개성에 관한 연구, 이장환, 成均館大學校 經營大學院, 성균관대학교 석사학위논문, , 1998
54. An EmpiricalInvestigation of attribute Importance in Retail Store Selection, Hansen, , 1978
55. World Wide Web uses forelectronic commerce : Toward a classification scheme, Myerscough, Cappel, , 1996
56. The Components of DepartmentStore Image: A Theoretical and Empirical Analysis, Leonard L.Berry, , 1969
57. Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations, Novak, Hoffman, , 1996
58. Mary Modahl 原著, Now or Never, 「지금 변하지 않는기업은 죽는다, 형선호, "Mary Modahl 原著, , 2000
59. Principles of effective visual communication for graphical user interface design, Marcus, , 1995
60. 전자상거래 활용실태 및 소비자만족,불만족 요인에 관한연구, 이동원, 전자상거래 활용실태 및 소비자 만족ㆍ불만족 요인에 관한 연구, , 1998
61. Is There a Future forRetailing on the Internet?, Electronic Marketing and TheConsumer, Peter A Todd, Jarvenpaa, "Is There a Future forRetailing on the Internet?, , 1997
62. NewInterface Media Experts Perception of Opportunities andThreats for Existing Business, Sahay, Patrick Barwise, , 1998
63. TheRelationshipBetweenCustomerSatisfaction and Loyalty in Onlineand OfflineEnvironments, Shanker, Rangaswamy, Smith, , 1999
64. Browsers or Buyers in cyberspace? An Investigation of Factors Influencing Electronic Exchange, Rao, Lepkowskawhite, Swaminathan, , 1999
65. FLOW 개념을 이용한 인터넷 환경에서의 소비자 구매의도 결정요인 분석, 박천교, 한상린, 한국마케팅학회, , 2000
66. 인터넷 쇼핑몰에서 소비자 행동 요인이 소비자 구매의도에 미치는 영향에 관한 연구, 김동규, , 2001
67. Interactive HomeShopping: Consumer, Retailor, and Manufacturer Incentives toparticipate in Electronic Marketplaces, Stacy Wood, Lutz, "Interactive HomeShopping: Consumer, , 1997
68. Preliminary Results on the Determinants of TechnologyAssisted Shopping(TAS): A model, Measure Development andValidation, Terry L.Childers, Carson, "Preliminary Results on the Determinants of TechnologyAssisted Shopping(TAS): A model, , 1996
69. The Impactof Perceived Channel Utilities, shopping Orientation, andDemographics on the Consumer's Online Buying Behavior, Martha G.Russell, "The Impactof Perceived Channel Utilities, , 1999
70. 전자상거래의 소비자의 지각 위험에 관한 연구: Web을이용한 전자몰에서의 지각위험을 중심으로, 박성준, , 1998