Knit wear was industrialized, diversified, specialized and was made into high-class and it is including knitted cloth and small product for fashion as well as cardigan, sweater, and jacket etc. unlike past recognition only with underwear and inner wea...
Knit wear was industrialized, diversified, specialized and was made into high-class and it is including knitted cloth and small product for fashion as well as cardigan, sweater, and jacket etc. unlike past recognition only with underwear and inner wear.
Knit that diverse coordinate is possible, comfortable and activity is good is highlighted as an item to be able to satisfy functionality and aesthetic sense for moderns to seek rational consumption life.
It is forecast that the flexibility of size which is caused by design and elasticity of diverse structure will show the design creativity of knit wear brand and lighten stock burden unlike woven.
To consider elasticity to be the best strength of knit wear, middle-aged women that form change is serious are wearing knit wear as clothes for going out, and this may be regarded as clothes action to be conscious of form than vogue. In case of middle-aged women, limit appear much in clothes choice from the viewpoint of form in accordance with pregnancy, birth, child care, household work, and age increase. Thus, in this study, this researcher tried to suggest solution scheme through the development of design of knit wear to supplement the form defect of middle-aged women.
This researcher tried to develop the design of knit wear to supplement the form defect of middle-aged women, after examining the theoretical background of knit wear, the bodily and mental feature of middle-aged women, internal and external knit wear brand that middle-aged women prefer and analyzing F/W knit wear trend in 2004-2005 as the scheme for solving the problematic form of middle-aged women with knit wear.
As the result, it could be seen that 4 kinds of factors are important as follows:
First, to see the present situation of inland production enterprise of knit wear, inland industry base weakened due to internal and external environment change which started since the latter half part of 1980s, fall of won currency at the latter half part of 1990s, and IMF influence etc. Thus, international competitive power came to fall greatly. However, almost all the brand companies are concentrating energies on widening age class, and they are concentrating energies on differentiation strategy. Large-size knit brand company is trying image renewal through young sense and downward tendency of age, and they tried to get out of knit depression by diverse trial such as differentiation and high-class tendency.
Second, middle-aged women become far off from the form which is regarded ideal form in modern society because of formal change that subcutaneous fat becomes thick around belly part or back and shoulder etc. due to pregnancy, birth, childcare, and household work, and age increase and because of fatness to be based on weight increase. And, it emerged that they experience psychological crisis for their appearance in accordance with it. In clothes wearing, they get to have more interest about clothes so as to supplement low bodily charm, and they wear the clothes to be conscious of form than vogue much.
Third, result that this researcher examined the brand of knit wear of middle-aged women is as follows: Design feature of MORADO which is inland knit wear brand is practical and simple silhouette. Cartknit shows urban refined beauty and classic beauty. Escalier shows the harmony of diverse colors and functionality. And, in foreign knit wear brand, ST John shows refined sense and high-class fashion, Missoni uses diverse colors, and ESCADA is delicate and comfortable.
Fourth, as the result that this researcher did work manufacture for the supplement of form defect of middle-aged women through the analysis of knit wear trend of 04-05 F/W, it has practical and active side, and off-time has high-class and elegant refined beauty. It was evaluated as the material to be suitable for design by using the diverse features of knit wear, and it was evaluated effective for the supplement of form defect of middle-aged women.
According to the result that this researcher examined as above, as for the design of knit wear to be suitable for the form of middle-aged women, it can be seen that clothes form to weaken the outline of whole form and to make one recognize clothes preferentially than human body has visual effect to make the form defect of middle-aged women reveal weakly.