학부모 이해: 소비자권력이 된 학부모 = Parent-Educator Understandings: Parent-Educator in consumer`s power

다국어 초록 (Multilingual Abstract)

The purpose of this study is to conceptualize of Parent-Educator as a person in consumer`s power. The concept, ``Parent-Educator in consumer`s power``, is suggested to establish a frame of reference for educational understanding about a parent-child relationship. This study intends to make clear first the difference between parent-educator in consumer`s power and common school parent, and next the way and process that he(she) has been born in these days. This key concept is for figuring out some educational phenomena among which economic principles have been applied to school field and consumers has had power over suppliers. All parents have the strong desire that normal schooling system could do the educational responsibility for their children`s successful lives and stable future. But neither school system nor the government tried to do such a duty, which led well-educated parents with economic power to take up a positive attitude for their children`s lives and future. They started to have great influence on education, leading to make a special educational zone in Korea and Daegu and to incapacitate the government from practicing public education. They are named ``Parent-Educator in consumer`s power``, In fact, they are exercising their omnidirectional influence on private education market, school system and national policy, through merchandising several kinds of private education differentiated by their own intention and exclusively distributing educational information for keeping their own zone.