The country image is reminded first, when a certain country negotiates the export of goods and services to foreign countries or decides investment objects.
In other words, the most important factor to exert influence on decision making of economic...
The country image is reminded first, when a certain country negotiates the export of goods and services to foreign countries or decides investment objects.
In other words, the most important factor to exert influence on decision making of economic subjects is the country image, which represents people confirm the significance of its influence is enormously powerful.
With recognition on this issue, to obtain strategy for the desirable country image, this research inquiries into the effect of country image on the national trade, then reviews a country image of Korea diversely and examines the case of other main countries to improve country image.
After research procedures, this dissertation may clarify strategies to obtain country image of Korea.