With the appearance of new distribution businesses such as super-sized distributors, convenience shops, on-line shopping-malls (on-line wholesalers) and TV Home shopping malls, the traditional markets which have been forming Korean representative busi...
With the appearance of new distribution businesses such as super-sized distributors, convenience shops, on-line shopping-malls (on-line wholesalers) and TV Home shopping malls, the traditional markets which have been forming Korean representative business blocs continue to collapse. In spite of development strategies by the government or by the local autonomies, a simple modernization of facilities or any strategies aimed at better access to the traditional markets doesn`t seem to be enough to regain consumers` interest. In addition, we can see another problem in the so-far studies having pointed out just simple problems relating to traditional markets and having enumerated their solutions to them at random. These solutions at those traditional markets such as simple improvement of facilities, the security of better traffic system, and more convenient parking lots still have a limit to solve the traditional markets` original problems of regaining consumers` interest This study is firstly aimed at suggesting some plans and strategies to specialize various traditional markets rather than simply enumerating their problems and solutions to them. And this study is presenting a measure to make those traditional markets into places of communication and to attract consumers` attention and interest as well as a measure at the viewpoint of hardware such as improvement of facility, expansion of parking lots, betterment of goods quality, and offer of more education opportunities.