프랑스 사르코지 대통령의 이미지 정치와 위기 리더십 = Image Politics in Crisis Leadership: The Case of President Nicolas Sarkozy

다국어 초록 (Multilingual Abstract)

This article examines the effects of image politics of Nicolas Sarkozy in focusing on the aspect of crisis leadership. After Sarkozy won the Presidential Election, he was frequently present in the media with a clear and decisive speech style and could form the strong image that he was determinative in protecting law and order and delivered the values for development and efficiency well. However, to be ironical, during his presidency, he came to face the critics against his frequent media exposure and dogmatic style of ruling in overall national politics, which finally led to the return of authoritarianism. The existing studies do not effectively provide the clear criterion on the criticism, except his style of politics, for Sarkozy was different from the Presidents in history who did abuse the power based on the constitution and push ahead to prolong his own presidency by force. This study focuses on that he tried to rid himself of public responsibility on existing crisis by using the guardian image of the national interest, in order to take advantages to restructure the political agenda. His leadership of crisis was developed by dividing public opinions without the duty on social integration, which is generally expected to a president. When the crisis leadership is connected to the abuse of power through the media, the values of democracy can seldom be protected.

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