1 "판매원의 성과 환경요인과 이직에 관한 연구" 1992
2 "온라인 커뮤니티 특성이 커뮤니티 몰입과 이용의도에 미치는 영향에 관한 연구" 3 (3): 77-98, 2002
3 "온라인 멤버쉽이 몰입과 일체감의 매개를 통해서 고객 애호도에 미치는 영향" 31 (31): 787-815, 2002
4 "백화점 의류매장의 지각된 서비스 환경이 고객의 내적반응과 외적행동에 미치는 영향" 13 (13): 262-288, 2002
5 "몰입이론적 시각에서 본 기업간 통제 메카니즘" 24 (24): 197-224, 1995
6 "구매자판매자 관계몰입의 다차원 모형연구" 2000
7 "관계발전 과정에 따른 고객 초구 혜택과 관계지향성간의 관계" 72 : 89-102, 2001
8 "affective and moral commitment of the withdrawal process An evaluation of eight structural equation models Academy of Management Journal" & Sincich 1993
9 "The use of pledges to build and sustain commitment in distribution channels Journal of Marketing Research" 19921834
10 "The role of personalization in service encounters" 72 (72): 95-109, 1996
1 "판매원의 성과 환경요인과 이직에 관한 연구" 1992
2 "온라인 커뮤니티 특성이 커뮤니티 몰입과 이용의도에 미치는 영향에 관한 연구" 3 (3): 77-98, 2002
3 "온라인 멤버쉽이 몰입과 일체감의 매개를 통해서 고객 애호도에 미치는 영향" 31 (31): 787-815, 2002
4 "백화점 의류매장의 지각된 서비스 환경이 고객의 내적반응과 외적행동에 미치는 영향" 13 (13): 262-288, 2002
5 "몰입이론적 시각에서 본 기업간 통제 메카니즘" 24 (24): 197-224, 1995
6 "구매자판매자 관계몰입의 다차원 모형연구" 2000
7 "관계발전 과정에 따른 고객 초구 혜택과 관계지향성간의 관계" 72 : 89-102, 2001
8 "affective and moral commitment of the withdrawal process An evaluation of eight structural equation models Academy of Management Journal" & Sincich 1993
9 "The use of pledges to build and sustain commitment in distribution channels Journal of Marketing Research" 19921834
10 "The role of personalization in service encounters" 72 (72): 95-109, 1996
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14 "The effects of satisfaction and structural constrains on retailer exiting Journal of Retailing" 1993
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19 "Switching costs. Alternative attractiveness and experience as moderators of relationship commitment in professional consumer services" 11 (11): 470-490, 2000
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22 "Relationship quality in service selling Journal of Marketing" 1990
23 "Relationship marketing in consumer markets Rhetoric of reality" 34 (34): 797-815, 2000
24 "Relationship marketing activities, commitment and membership behaviors in professional associations" 64 : 34-49, 2000
25 "Putting the serviceprofit chain to work" 1994
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27 "Moments of Truth" 1987
28 "Measuring service quality" 56 (56): 5568-, 1992
29 "Loyalty-based management" 71 (71): 6473-, 1993
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31 "Implications for research Journal of Business Research" 1990
32 "Employee attachment and noncoercive conditions of work The case of dental hygienist" 1994
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35 "Consumer susceptibility to salesperson influence in Korean department stores" 17 : 33-52, 2004
36 "Communication style in the salesperson- customer dyad" 22 (22): 1985
37 "Commitment to occupations extension and test of a three-component conceptualization Journal of Applied Psychology" 1993
38 "Closeness, strength and satisfaction: examining the nature of relationships between providers of financial services and their retail customers" 14 (14): 765-790, 1997
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