미디어 어카운터빌리티 개념을 통한 사회책임이론의 재조명

국문 초록 (Abstract)

언론의 민주적 역할은 다양하게 정의할 수 있겠지만 기본원칙은 자유와 책임의 조화 와 균형에서 찾을 수 있다. 이는 사실 고전적 자유주의에 대한 이론적 수정으로 볼 수 있는 사회책임이론의 기본목표라고도 할 수 있다. 하지만 이것은 책임을 도덕적 영역에 한정함으로써 효율적인 미디어 책임장치를 마련하는 데 실패했다고 평가할 수 있다. 어키운터빌리티 개념은 미디어 책임을 도덕적 책임과 법적 책임을 포괄하는 광의의 영역으로 설정함으로써 사회책임이론의 한계를 극복할 이론적 근거를 제공한다. 이글에서는 어카운터빌리티와 책임개념을 구분하고 어카운터빌리티와 자유, 책임의 관례에 대해 논의하면서 미디어의 책임성 실현을 위해 어카운터빌리티 개념이 어떠한 이론적, 실천적 함의를 갖는지를 살펴보았다. 언론의 자유와 책임 사이의 조화와 균형은 어카운터빌리티를 적극적 언론자유 개념과 연계함으로써 이론적으로 가능한데, 이러한 관점은 언론개혁을 위한 사회적 합의도출의 출발점을 제공할 수 있을 것으로 본다.

다국어 초록 (Multilingual Abstract)

Though there exists a variety of views regarding what democratic roles of the press mean and consist of, the notion of the democratic media can be pursued within the context of harmony or balance between freedom and responsibility, which actually served as the basic principle underlying social responsibility theory. As a qualified version of libertarian theory of the press, social responsibility theory of the press tried to impose responsibility on the big monopolized corporate media, which were thought to playas agents of power rather than as agents of information for the public. However, by limiting responsibility to the realm of moral duty and preferring self-regulation as a way to hold the media responsible, social responsibility theory failed to build an effective media responsibility system. By expanding the realm of media responsibility so as to include both aspects of obligation (or legal responsibility, liability) and duty (or moral responsibility, answerability), the concept of accountability can serve as a theoretical ground for those who want to overcome social responsibility theory s shortcomings. This paper reviews scholarly works on conceptual distinction between the notions of responsibility and accountability, discussing theoretical and practical implications of the concept of media accountability for establishing effective means for enhancing media responsibility. The concept of positive freedom occupies an Important theoretical position here, offering a basic principle for keeping the ideas of accountability and freedom in harmony rather than in conflict. The notions of media accountability and positive freedom thus can be combined to serve as a theoretical framework on which diverse issues of press reform may get a social consensus.

목차 (Table of Contents)

• 초록
  
• 1. 서론
  
• 2. 사회책임이론의 등장배경과 의의
  
• 3. 어카운터빌리티와 책임
  
• 4. 어카운터빌리티와 자유
  
• 5. 결론
  
• 참고문헌
  
• ABSTRACT

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