서비스사이언스: 이론적 고찰과 분석 프레임워크 개발

목차 (Table of Contents)

• 요약
• Ⅰ. 서비스사이언스 분석 프레임워크의 필요성1)
• Ⅱ. 서비스사이언스의 배경 및 이해
• 2.1 경제적 패러다임의 진화
• 2.2 서비스 지배 논리(Service-DominantLogic)
• 2.3 서비스 시스템과 서비스 라이프 사이클
• 2.4 서비스사이언스 방법론의 필요성
• Ⅲ. 서비스사이언스를 위한 이론적 틀
• 3.1 서비스 경험
• 3.2 서비스 경험에 영향을 미치는 요소들
• 3.3 서비스 혁신
• Ⅳ. 서비스사이언스 분석 프레임워크
• Ⅴ. 결론
• 참고문헌
• Abstract

참고문헌 (Reference)

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