제조기업의 연구개발활동과 소비자지향성이 기술혁신에 미치는 영향 = R&d Activities, Consumer-orientedness, and Innovation in Manufacturing Industries of Korea

다국어 초록 (Multilingual Abstract)

This study analyzes determinants of innovation in Korea manufacturing industries from 2005 to 2007. In order to do this, we use raw data from ‘Korea Innovation Survey 2008: Manufacturing Sector’ conducted by STEPI, and also collect financial statement data from Korea Investors Service. As an analytical method for the empirical test, we utilize Probit model.
Empirical results show that firm size and market concentration have positive relationship with firm's innovation activities. These support the ‘Schumpeterian hypothesis’. This would be the most distinguished feature of this study compared to previous literatures.
Our study also shows that R&D personnel ratio, R&D intensity, and advertising intensity have positive effects on firms' innovation. Thus, we can say that R&D activities and consumer orientation are the main determinants of innovation. However, profit ratio and growth rate do not have any statistically significant effect on firms' innovation.

국문 초록 (Abstract)

본 연구는 과학기술정책연구원이 지난 2008년도에 조사한 ‘기술혁신조사(KIS) 2008’의 원자료를 활용하여, 2005년부터 2007년까지 국내 제조업 기업들이 이루어낸 혁신의 결정요인에 대해 분석하였다. Probit 모형을 활용한 실증분석 결과 기업규모와 시장집중도가 기업의 기술혁신 활동을 유인하는 주요 결정요인이라는 슘페터 가설을 지지하는 연구결과를 얻었다. 또한 기업이 수행하는 연구개발 활동 역시 혁신을 촉진할 수 있는 요인으로 나타났다. 이와 함께 시장에 있어서 소비자지향성의 척도라 할 수 있는 광고 선전비 집약도가 혁신이 일어날 확률에 긍정적인 영향을 주는 것으로 추정되었다.

참고문헌 (Reference)

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