국가 정체성의 보편적 인식 차원과 영향에 관한 연구 = A Study on Dimension of National Identity Universal Perception

다국어 초록 (Multilingual Abstract)

In order to raise the value of national brand, defining national identity that is based on competitiveness and bond of sympathy, which creates national image, must be done beforehand. Thus, the research focuses on investigating Korean university students on national identity that can be universally applied. A dimension of national identity, which includes nation`s history and value, and cultural uniqueness, global citizenship, national heritage, value system, global leadership, and emotional attachment based on goals to be aimed, was able to be drawn by the research. In addition, such dimensions were applied to United States of America, France, Japan, China, Iran, and many other rival nations to verify validity and examined effect of national identity on nation`s growth. A result from the research provided basic foundation of the study on national identity that is commonly applicable to each nation. In other words, a methodology from this research will be a valuable guideline to any follow-up investigations that is to be done on relevant nations. Furthermore, a definition of managing national identity based on this study is to inform with consistency about nation`s core capability and thoughts. The two useful conclusions drawn from this research are following. One is to infuse publics with a feeling of expectancy to stimulate intention to purchase; another is that it induces inner members to unite together for development of a nation under one common goal regardless of individual`s interest. Hence, a result from this research shows dimensions of each nation compared to other countries and implications in promotion & focused administration that corresponds to a goal, nation`s growth.

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