1 Baumeister, Roy F., "Yielding to Temptation: Self-Control Failure, Impulsive Purchasing, and Consumer Behavior" 28 : 670-676, 2002
2 Ulkulmen, Gulden, "Will I Spend More in 12 Months or a Year? The Effect of Ease of Estimation and Confidence on Budget Estimate" 35 : 245-256, 2008
3 Read Daniel, G., "Which is Better: Simultaneous or Sequential Choice?" 84 : 54-70, 2001
4 Fishbach, Ayelet, "Together or Apart: When Goals and Temptations Complement Versus Compete" 94 : 547-559, 2008
5 Simonson, Itamar, "The Influence of Anticipating Regret and Responsibility on Purchase Decisions" 19 : 105-118, 1992
6 Scott, Maura L., "The Effects of Reduced Food Size and Package Size on the Consumption Behavior of Restrained and Unrestrained Eaters" 35 : 391-405, 2008
7 Li, Xiuping, "The Effects of Appetitive Stimuli on Out-of-Domain Consumption Impatience" 34 : 649-656, 2008
8 Wan, Echo Wen, "The Effect of Regulatory Depletion on Attitude Certainty"
9 Simonson, Itamar, "The Effect of Purchase Quantity and Timing on Variety Seeking Behavior" 32 : 150-162, 1990
10 Cheema, Amar, "The Effect of Partitions on Controlling Consumption" 45 : 665-675, 2008
1 Baumeister, Roy F., "Yielding to Temptation: Self-Control Failure, Impulsive Purchasing, and Consumer Behavior" 28 : 670-676, 2002
2 Ulkulmen, Gulden, "Will I Spend More in 12 Months or a Year? The Effect of Ease of Estimation and Confidence on Budget Estimate" 35 : 245-256, 2008
3 Read Daniel, G., "Which is Better: Simultaneous or Sequential Choice?" 84 : 54-70, 2001
4 Fishbach, Ayelet, "Together or Apart: When Goals and Temptations Complement Versus Compete" 94 : 547-559, 2008
5 Simonson, Itamar, "The Influence of Anticipating Regret and Responsibility on Purchase Decisions" 19 : 105-118, 1992
6 Scott, Maura L., "The Effects of Reduced Food Size and Package Size on the Consumption Behavior of Restrained and Unrestrained Eaters" 35 : 391-405, 2008
7 Li, Xiuping, "The Effects of Appetitive Stimuli on Out-of-Domain Consumption Impatience" 34 : 649-656, 2008
8 Wan, Echo Wen, "The Effect of Regulatory Depletion on Attitude Certainty"
9 Simonson, Itamar, "The Effect of Purchase Quantity and Timing on Variety Seeking Behavior" 32 : 150-162, 1990
10 Cheema, Amar, "The Effect of Partitions on Controlling Consumption" 45 : 665-675, 2008
11 Vohs, Kathleen D., "Spent Resources: Self-regulatory Resource Availability Affects Impulse Buying" 33 : 537-548, 2007
12 Kivetz, Ran, "Selfcontrol for the Righteous: Toward a Theory of Precommitment to" 29 : 199-217, 2002
13 Vohs, Kathleen D., "Self-regulation and the Extended Now: Controlling the Self Alters the Subjective Experience of Time" 85 : 217-230, 2003
14 Muraven, Mark R., "Self-regulation and Depletion of Limited Resources: Does Self-control Resemble a Muscle?" 126 : 247-259, 2000
15 Muraven, Mark R., "Self-control as Limited Resource: Regulatory Depletion Patterns" 74 : 774-789, 1998
16 Vohs, Kathleen D., "Self-Regulatory Resources Power the Reflective System: Evidence From Five Domain" 16 : 217-223, 2006
17 Vohs, Kathleen D., "Self-Regulation and Self-Presentation: Regulatory Resource Depletion Impairs Impression Management and Effortful Self- Presentation Depletes Regulatory Resources" 88 : 632-657, 2005
18 Vohs, Kathleen D., "Self-Regulation Failure: A Resource-Depletion Approach" 11 : 249-254, 2000
19 Schmeichel, Brandon J., "Self-Affirmation and Self-Control: Affirming Core Values Counteracts Ego Depletion" 96 : 770-782, 2009
20 Gailliot, Matthew T., "Self- Control Relies on Glucose as a Limited Energy Source: Willpower Is More Than a Metaphor" 92 : 325-336, 2007
21 Wheeler, Christian S., "Resistance to Persuasion as Self-regulation: Ego-depletion and Its Effects on Attitude Change Process" 47 : 150-156, 2007
22 Kivetz, Ran, "Repenting Hyperopia: An Analysis of Self-Control Regrets" 33 : 273-282, 2006
23 Wan, Echo Wen, "Regulating the Effects of Depletion through Resource Monitoring" 34 : 47-60, 2008
24 Agrawal, Nidhi, "Regulating Risk or Risking Regulation? Construal Levels and Depletion Effects in the Processing of Health Messages"
25 Read Daniel, "Mixing Virtue and Vice: Combining the Immediacy Effect and the Diversification Heuristic" 12 : 257-273, 1999
26 Heath, Chip, "Mental Budgeting and Consumer Decisions" 23 : 40-52, 1996
27 Dhar, Ravi, "Making Complementary Choices in Consumption Episodes: Highlighting Versus Balancing" 36 : 29-44, 1999
28 Fitzsimons, Gavan J., "License to Sin: The Liberating Role of Reporting Expectations" 34 : 22-31, 2007
29 Fishbach, Ayelet, "Leading Us not Unto Temptation: Momentary Allurements Elicit Automatic Goal Activation" 84 : 296-309, 2003
30 Okada, Erica Mina, "Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods" 42 : 43-53, 2005
31 Schmeichel, Brandon J., "Intellectual Performance and Ego Depletion: Role of the Self in Logical Reasoning and Other Information Processing" 85 : 33-46, 2003
32 Shiv, Baba, "Heart and Mind in Conflict: The Interplay of Affect and Cognition in Consumer Decision Making" 26 : 278-292, 1999
33 Baumeister, Roy F., "Handbook of Self-Regulation: Research, Theory and Application" Guilford 2004
34 Vale, Rita Coelho do, Rik Pieters, "Flying under the Radar: Perverse Package Size Effects on Consumption Self-Regulation" 35 : 380-390, 2008
35 Baumeister, Roy F., "Ego Depletion: Is the Active Self a Limited Resource?" 74 : 1252-1265, 1998
36 Baumeister, Roy F., "Ego Depletion and Self- Regulation Failure: A Resource Model of Self-Control" 27 : 1-4, 2003
37 Fischer Peter, "Ego Depletion and Positive Illusions: Does the Construction of Positivity Require Regulatory Resources?" 33 : 1306-1321, 2007
38 Zemack-Rugar, Yael, "Effects of Nonconsciously Priming Emotion Concepts on Behavior" 93 : 927-939, 2007
39 Xu, Jing, "Do We Really Need a Reason to Indulge?" 46 : 25-36, 2009
40 Watson, D., "Development and validation of brief measures of positive and negative affect: The PANAS scale" 54 : 1063-1070, 1988
41 Pocheptsova, Anastasiya, "Deciding Without Resources: Psychological depletion and Choice in Context" 2007
42 Wertenbroch, Klaus, "Consumption Self- Control by Rationing Purchase Quantities of Virtue and Vice" 17 : 317-337, 1998
43 Dhar, Ravi, "Consumer Choice Between Hedonic and Utilitarian Goods" 37 : 60-71, 2000
44 Fujita, K., "Construal Levels and Self-Control" 90 : 351-367, 2006
45 Nenkov, Gergana Y, "Considering the Future: The Conceptualization and Measurement of Elaboration on Potential Outcomes" 35 : 126-141, 2008
46 Muraven, Mark R., "Conserving Self-Control Strength" 91 : 524-537, 2006
47 Van den Bergh, Bram, "Bikinis Instigate Generalized Impatience in Intertemporal Choice" 35 : 85-97, 2008